Contract Experiential Marketing Manager Job ID- 3864

MaziCTools; Los Angeles (CA); Hybrid; USD 90,000 - 150,000; Full time

Job summary

MaziCTools in Los Angeles is seeking an Experiential Marketing Manager to own end-to-end events for Cloud Marketing. You will partner with PMMs and the Global Demand Center to plan, produce, and optimize digital and in-person experiences that advance demand generation and nurture programs.

You will design the event experience, coordinate production, and develop data-driven optimization plans, using analytics to refine tactics and extend field reach across social, web, and nurture channels.

Qualifications

• 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management.
• Proven ability to think strategically and creatively, while maintaining great attention to detail.
• Digital marketing acumen (digital event production, integrated marketing planning experience, customer journey design experience).

Responsibilities

• Partner with Product Marketing Managers (PMM) and Global Demand Center leads to prioritize events.
• Build a comprehensive event plan including producing the event and driving a demand gen strategy.
• Lead the digital event experience design and coordinate production.
• Implement a data and optimization plan to increase effectiveness of demand generation tactics.

Skills

Event Management

Social media scheduling

Building collaborative relationships

Digital marketing acumen

Integrated marketing planning

Time management

Tools

Dynamics 365

Job description

Partner with Product Marketing Managers (PMM) and Global Demand Center (GDC) Lifecycle Program Leads with an intake and review process to prioritize events supported.

Build a comprehensive event plan including producing the event, driving a demand gen strategy and post attendee nurture for Cloud Marketing events. Lead the digital event experience design and coordinate production.

Implement a data and optimization plan to continually increase effectiveness of demand generation tactics. Build and use key data and analytics engines to foster a learning environment and to execute with precision using metrics as a guide.

Create a field toolkit and guidance to equip field teams with tools to drive demand generation and marketing for our Corporate led digital events. Lead demand generation and marketing tactics across social, web, O&O, paid and nurture

Job Qualifications

• 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management
• Proven ability to think strategically and creatively, while maintaining great attention to detail.
• Digital marketing acumen (digital event production, integrated marketing planning experience, customer journey design experience).
• Experience building highly collaborative relationships with a diverse range of partners.

Required Skills

• Event Management
• Dynamics 365
• Time Management Skills
• Social media scheduling and analytics
• Building highly collaborative relationships
• Digital marketing acumen
• Integrated marketing planning

Contract Experiential Marketing Manager Job ID- 3864