Content Strategy & Monetization Associate

Roku

New York (NY)

Hybrid

USD 74,900 - 99,900

Full time

14 days+
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Benefits offered by this job

Health insurance
Equity awards
Life insurance
Disability benefits
Parental leave
Wellness benefits
Paid time off

Job summary

Roku is seeking a Content Specialist Associate to shape and execute content scheduling, planning and strategy for VOD, FAST and Sponsorship Products across our subscription and ad-supported services. You will serve as the primary contact between content and our Ad Sales and Sponsorship teams, translating the slate and calendar into highly desirable sales and sponsor packages.

You will also become fluent in our sponsorship products and identify opportunities.

Qualifications

  • 1–3 years of content strategy or related role in streaming/entertainment.
  • Passion for video content and familiarity with SVOD/AVOD/FAST.
  • Experience with ad sales packaging, RFPs and sponsorships.
  • Proficient with analytics dashboards and MS Office.

Responsibilities

  • Define content strategy for Sponsored Content, VOD and FAST across subscription and ad-supported services.
  • Optimize content collections based on ad market feedback and articulate why titles are compelling.
  • Be the content strategy representative in planning discussions and respond to content-related requests.
  • Translate content plans and calendars and refine the intake process for sales requests.
  • Maintain sales-facing content trackers and up-to-date calendars.
  • Lead ad-hoc projects under tight timelines and ambiguous conditions.

Skills

Content strategy
Ad sales liaison
Data analytics
Cross-functional collaboration

Education

Bachelor's degree

Tools

PowerPoint
Excel
Looker
AirTable
Salesforce

Job description

Roku is seeking a Content Specialist Associate to shape and execute content scheduling, planning and strategy for VOD, FAST and Sponsorship Products across our subscription and ad-supported services. You will serve as the primary contact between content and our Ad Sales and Sponsorship teams, translating the slate and calendar into highly desirable sales and sponsor packages.

You will also become fluent in our sponsorship products and identify opportunities.

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