Content Strategy Manager II - Hybrid, B2B SaaS Growth

AvidXchange, Inc.; Charlotte (NC); Hybrid; CAD 65,000 - 95,000; Full time

Benefits offered by this job

Hybrid workplace

Health benefits

401(k) match

Paid time off

Tuition reimbursement

Free parking

Job summary

AvidXchange is seeking a Content Strategy Manager to guide prospects through the marketing funnel by developing winning content strategies. You will partner with the marketing team to drive measurable business outcomes through storytelling, writing, and project leadership.

Ideal candidates bring 3+ years of experience in marketing content, strong writing and cross-functional collaboration skills, and familiarity with SEO and AI-powered search practices.

Qualifications

• Experience developing high-quality marketing content across channels.
• Experience managing cross-functional projects with multiple stakeholders and deadlines.
• Experience in B2B SaaS, fintech or regulated industries preferred.

Responsibilities

• Partner with cross-functional teams to develop and execute comprehensive, full-funnel content strategies aligned with marketing and business objectives.
• Collaborate with demand generation, digital, and PR to distribute content across channels.
• Use audience research, competitor analysis, and content performance to inform content strategy decisions.
• Manage all aspects of content creation, including strategy, research, writing, editing, and production.
• Apply SEO best practices to improve content discoverability across traditional and AI-powered search experiences.
• Support ongoing maintenance of the content library, including content updates, categorization, and lifecycle management.

Skills

Content strategy

Writing

Project management

Cross-functional collaboration

SEO

Analytics

Education

Bachelor’s degree in communications, journalism, marketing or related field

Tools

Google Analytics

SEMrush

Job description

AvidXchange is seeking a Content Strategy Manager to guide prospects through the marketing funnel by developing winning content strategies. You will partner with the marketing team to drive measurable business outcomes through storytelling, writing, and project leadership.

Ideal candidates bring 3+ years of experience in marketing content, strong writing and cross-functional collaboration skills, and familiarity with SEO and AI-powered search practices.