Content Storyteller for Tech Leadership Programs

University of Minnesota; Saint Paul (MN); Hybrid; USD 55,000 - 60,000; Full time

Benefits offered by this job

Competitive wages

Tuition benefit program

HSA contributions

Employee Assistance Program

Transit pass

Job summary

University of Minnesota’s Technological Leadership Institute seeks a Content Creation Specialist to craft compelling stories about students, alumni, and programs. You’ll write for web, email, social, and newsletters, translating complex topics into accessible narratives while coordinating editorial calendars and events.

You will collaborate with the Digital Marketing & Communications Director on strategy, optimize content for accessibility, and help drive engagement across channels in a hybrid

Qualifications

• Demonstrated experience writing, editing, and storytelling for diverse audiences.
• Ability to translate complex information into engaging content.
• Experience identifying story ideas, conducting interviews, and creating audience-focused content.
• Strong organizational skills and ability to manage multiple projects.
• Commitment to inclusive content for all audiences.

Responsibilities

• Develop stories featuring students, alumni, faculty, and partners across platforms.
• Write and edit content for websites, emails, newsletters, social media, blogs, and more.
• Translate technical information into clear, engaging narratives.
• Maintain editorial calendars and schedules for articles, social posts, and events.
• Ensure accessibility and university policy compliance for digital content.
• Collaborate with marketing to measure KPIs and improve performance.

Skills

Writing

Editing

Storytelling

Interviews

Project management

Team collaboration

Audience targeting

Content planning

Education

BA/BS degree

Relevant work experience

Tools

Drupal CMS

Salesforce CRM

Marketing Cloud

Facebook/Instagram/Twitter/LinkedIn/YouTube

Job description

University of Minnesota’s Technological Leadership Institute seeks a Content Creation Specialist to craft compelling stories about students, alumni, and programs. You’ll write for web, email, social, and newsletters, translating complex topics into accessible narratives while coordinating editorial calendars and events.

You will collaborate with the Digital Marketing & Communications Director on strategy, optimize content for accessibility, and help drive engagement across channels in a hybrid