Content & Social Strategy Lead — Brand Storytelling

TH Media creates; Des Moines (IA); Hybride; USD 55 000 - 75 000; Plein temps

Avantages offerts par ce poste

Fuel, phone, and internet allowance

Company retirement plan with company 1

Company-sponsored health insurance

Employee Wellness Days

Unlimited PTO + 11 paid company holyd

Résumé du poste

TH Media in Des Moines, Iowa seeks a Content & Social Media Strategist to uncover stories worth telling and turn them into engaging social content for Brand Storytelling clients. You will learn client businesses, audiences, and goals, uncover stories, develop ideas, and build monthly content plans, collaborating with our production team to optimize performance.

You will work across platforms, craft social copy and video concepts, and translate insights into smarter strategies.

Qualifications

• 1–3+ years of experience in social media, content marketing, digital marketing, communications, journalism, or related field.
• Demonstrated experience creating and executing social media or content strategies for brands.
• Strong writing samples and/or portfolio of relevant social, video, or content work.
• Experience working across multiple brands/clients is a plus.
• Familiarity with social publishing, analytics, project management, and modern marketing tools preferred.
• Working knowledge of analytics and the broader digital ecosystem including email, web, paid media, search, and AI is a plus.

Responsabilités

• Own the social and content strategy for a portfolio of Brand Storytelling clients.
• Become knowledgeable about each client’s business, audience, goals, industry, competitors, and brand.
• Build monthly content plans aligned with each client’s marketing objectives.
• Develop concepts for short-form video, photography, educational content, brand storytelling, and other social-first content.
• Identify stories, people, expertise, trends, and moments for compelling content.
• Monitor performance and turn insights into stronger concepts, messaging, formats, platforms, and strategy.
• Establish meaningful KPIs based on client goals.

Connaissances

Social media strategy

Content marketing

Writing

Description du poste

TH Media in Des Moines, Iowa seeks a Content & Social Media Strategist to uncover stories worth telling and turn them into engaging social content for Brand Storytelling clients. You will learn client businesses, audiences, and goals, uncover stories, develop ideas, and build monthly content plans, collaborating with our production team to optimize performance.

You will work across platforms, craft social copy and video concepts, and translate insights into smarter strategies.