Content & Social Media Specialist

AppleOne Employment Services; Wasco (CA); On-site; USD 33,000 - 43,000; Full time

Job summary

AppleOne Employment Services is seeking a Marketing & Content Specialist in Wasco, CA to blend marketing strategy with hands-on content creation in a horticulture setting.

This role focuses on visual storytelling, video production, and social media across platforms, with greenhouse visits and behind-the-scenes production. Collaboration with operations teams will capture authentic product stories and brand value.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Digital Media, Public Relations, or related field.
• Minimum of 2 years of experience in marketing, content creation, social media management, or digital marketing.
• Experience creating, editing, and publishing video content.
• Proficiency with major social platforms including Facebook, Instagram, LinkedIn, YouTube, and TikTok.
• Experience updating and managing website content using Squarespace.

Responsibilities

• Create, capture, and edit high-quality video content for social media, website updates, marketing campaigns, and promotional materials.
• Photograph flower varieties, greenhouse operations, employees, company events, and behind-the-scenes production activities.
• Manage and grow social media presence across Facebook, Instagram, LinkedIn, YouTube, and TikTok.
• Develop content calendars, campaign ideas, social media posts, blogs, website copy, and marketing materials aligned with brand goals.
• Maintain and update website content using Squarespace.
• Collaborate with growers and operations teams to tell compelling stories about products, people, growing practices, and company culture.

Skills

Content creation

Video production

Social media management

Storytelling

Photography

Editing

Communication skills

Project management

Education

Bachelor's degree in Marketing, Communications, Business, Digital Media, Public Relations, or related field

Tools

Adobe Creative Suite

Canva

CapCut

Premiere Pro

Drone photography

Job description

Job Summary

We are seeking a creative Marketing & Content Specialist for a direct hire opportunity in the Wasco, CA area. This role is ideal for a marketing professional who enjoys visual storytelling, social media, video production, and hands‑on content creation in a flower-growing, greenhouse, horticulture, or agricultural environment. The Horticulture Marketing & Content Specialist will work closely with growing operations teams to capture the people, products, processes, and brand story behind a commercial flower operation. This is a great opportunity for someone who wants to combine marketing strategy with field-based creativity, including greenhouse visits, behind‑the‑scenes video, product photography, employee storytelling, and digital brand promotion. Candidates can expect a collaborative work environment with access to knowledgeable operations teams, meaningful brand‑building projects, and the opportunity to create content that connects customers with the quality, care, and expertise behind the products.

Key Responsibilities

• Create, capture, and edit high-quality video content for social media, website updates, marketing campaigns, and promotional materials.
• Photograph flower varieties, greenhouse operations, employees, company events, and behind‑the‑scenes production activities.
• Manage and grow social media presence across platforms such as Facebook, Instagram, LinkedIn, YouTube, and TikTok.
• Develop content calendars, campaign ideas, social media posts, blogs, website copy, and marketing materials aligned with brand goals.
• Maintain and update website content using Squarespace.
• Collaborate with growers and operations teams to tell compelling stories about products, people, growing practices, and company culture.

Compensation and Benefits

• Pay range: $24.00 to $31.00 per hour.
• Job type: Direct hire.
• Location: Wasco, CA.

Required Qualifications and Skills

• Create and manage digital content for social media, website, promotional campaigns, and brand marketing initiatives.
• Produce video content from concept through editing, publishing, and performance review.
• Maintain content calendars and support marketing campaigns that increase engagement, reach, and brand visibility.
• Partner with greenhouse, growing, and operations teams to capture authentic product and company storytelling.
• Bachelor's degree in Marketing, Communications, Business, Digital Media, Public Relations, or a related field required.
• Minimum of 2 years of experience in marketing, content creation, social media management, or digital marketing required.
• Experience creating, editing, and publishing video content required.
• Proficiency with major social media platforms, including Facebook, Instagram, LinkedIn, YouTube, and TikTok.
• Experience updating and managing website content using Squarespace.
• Strong photography, videography, writing, editing, and visual storytelling skills.
• Excellent written and verbal communication skills.
• Ability to work independently, manage multiple projects, meet deadlines, and collaborate across departments.
• Comfortable working in hands‑on environments such as greenhouses, growing areas, production spaces, or agricultural settings.

Preferred Qualifications

• Experience in horticulture, floriculture, greenhouse operations, nursery production, agriculture, commercial growing, or a related industry.
• Knowledge of flower production, floral products, or the floral industry.
• Experience with Adobe Creative Suite, Canva, CapCut, Premiere Pro, or similar content creation tools.
• Drone photography or videography experience.
• Interest in capturing behind‑the‑scenes content, interviewing team members, and turning everyday operational moments into engaging marketing stories.

Equal Opportunity Employer / Disabled / Protected Veterans

The Know Your Rights poster is available here: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf

The pay transparency policy is available here: https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf

We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team.

We also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.