Content & Social Media Coordinator

UpMarket; Los Angeles (CA); Remote; USD 50,000 - 75,000; Full time

Job summary

UpMarket is seeking a content-focused social media lead to own our calendar and online presence. You’ll think about what to say and how to say it, stay tuned to markets and tech news, and write clearly without hand-holding.

You’ll work directly with the Head of Marketing to build a growing content system from scratch, managing posts, newsletters, blogs, and investor-facing content while tracking what works.

Qualifications

• 1-3 years in a content or social media role where you owned a channel.
• A LinkedIn, Instagram, or TikTok presence you're comfortable sharing.
• Clean, direct writing — no filler, no corporate language.
• Genuine interest in startups, investing, or private markets.
• Reliable with deadlines and self-directed in day-to-day work.

Responsibilities

• Post consistently across LinkedIn, Instagram, and X, with content tied to what's happening in private markets and investing
• Write the weekly email newsletter, blog posts, and company spotlights. Investor-facing content goes through a compliance review before it goes live (turnaround is typically 3-5 business days, so planning ahead is part of the job)
• Create graphics and short-form visuals for social
• Write and publish SEO pages in our CMS (WordPress or Ghost)
• Track performance and adjust based on what's working

Skills

Ownership of a channel

Social media presence

Clean writing

Interest in startups/investing

Deadline-driven

Tools

HubSpot

WordPress

Ghost

Job description

Location: Los Angeles or Remote

Reports to: Head of Marketing

About UpMarket

UpMarket helps accredited investors access private markets, including pre-IPO companies, hedge funds, private equity, real estate, crypto, and fixed income. We've been operating since 2019 and are in an active growth phase.

UpMarket is an equal opportunity employer.

The Role

We're looking for someone who genuinely enjoys making content — not just managing a calendar, but thinking about what to say and how to say it. You follow what's happening in markets and tech, you have a sense for what performs on social, and you can write clearly without a lot of hand-holding.

You'll own our content calendar and social presence, working directly with the Head of Marketing. The content side of the business is early, which means you'll be building, not inheriting a finished system.

What You'll Do

• Post consistently across LinkedIn, Instagram, and X, with content tied to what's happening in private markets and investing
• Write the weekly email newsletter, blog posts, and company spotlights. Investor-facing content goes through a compliance review before it goes live (turnaround is typically 3-5 business days, so planning ahead is part of the job)
• Create graphics and short-form visuals for social
• Write and publish SEO pages in our CMS (WordPress or Ghost)
• Track performance and adjust based on what's working

What We're Looking For

• 1-3 years in a content or social media role where you owned a channel, not just contributed to one
• A LinkedIn, Instagram, or TikTok presence you're comfortable sharing
• Clean, direct writing — no filler, no corporate language
• Genuine interest in startups, investing, or private markets. You don't need a finance background but you need to care about the subject matter
• Reliable with deadlines and self-directed in day-to-day work

Nice to Have

• Mandarin language skill is a plus, since we serve a multilingual investor base
• Experiences in fintech, financial services, or financial media
• Short-form video or Reels experience
• Familiarity with HubSpot, WordPress, or Ghost