Content Producer

VI Marketing and Branding; United States; On-site; USD 50,000 - 75,000; Full time

Job summary

VI Marketing and Branding is seeking a Content Producer in Oklahoma City, OK. The role blends content production and social media strategy to boost brand awareness, engagement, and conversions for client campaigns.

The ideal candidate will shoot, edit, and produce short- and long-form content using iPhone-native methods, with strong storytelling and adaptability across platforms while maintaining brand voice. Collaboration with agency specialists is essential.

Qualifications

• No degree required; portfolio needed.
• 2–5 years of social media, video production or agency experience preferred.

Responsibilities

• Lead content brainstorms and manage deliverables for accounts.
• Create original video/photo content tailored to client brands.
• Produce and edit content for social channels (iPhone-native, vertical video).
• Edit videos and photos with basic motion graphics as needed.
• Optimize content for platform performance (thumbnails, hooks, descriptions).
• Review content from Jr. Content Creators and provide feedback.

Skills

Proven content shooting & editing (iPh

Basic lighting & composition

Adobe Creative Suite proficiency

Social media platform fluency (YouTube

Brand storytelling & marketing sense

Independent & collaborative work

Tools

Adobe Premiere Pro

Final Cut Pro

After Effects

Photoshop

Illustrator

Figma

Job description

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Content Producer

Join Our Team as a Content Producer!

Location: Oklahoma City, Oklahoma

VI Core Values:

• RESPECTFUL: Do unto others as you would have them do unto you.
• CREATIVE: We use original ideas to solve problems.
• HONORABLE: We always take the high road and are willing to meet others more than halfway.
• DEPENDABLE: Good teammates are trustworthy and reliable.
• SMART: The best marketing comes from quick and analytical minds.
• DRIVEN: Success isn’t accidental. We must strive for it daily.

Position Summary:

The Content Producer will concept, produce and optimize content to increase brand awareness, engagement and conversion rates for assigned clients. A hybrid creative who is equally at home in content production and the social space, the Content Producer will take projects from concept to completion, planning, shooting and editing video and photography that is clear, compelling and tailored to each platform while adhering to a consistent brand philosophy. This is an integrated role that will work with specialists across the agency to bring brand strategies to life through tactical execution, primarily through iPhone-native photography and vertical video for client campaigns, social media and promotional use. The ideal candidate is an expert in brand messaging and best practices, understands how creative content supports business goals and operates at the speed of culture.

Essential Duties and Responsibilities:

• Content planning, including pre- and post-production tasks for content shoots
  • Lead content brainstorm sessions and manage deliverables on all assigned accounts
  • Concept original video and photo content tailored to each client’s brand, audience and objectives
  • Generate scripts, shot lists, storyboards, wardrobe recommendations and prop lists for content production
  • Independently manage productions from concept through final delivery
• Content production, including creating engaging, eye-catching and high-quality content for social media and digital channels, such as Instagram, TikTok, YouTube, Pinterest, Facebook, Snapchat, LinkedIn, X and Threads
  • Photography
  • Videography, primarily iPhone and vertical video, including short- and long-form formats such as Reels and Shorts
  • Photo and video editing, including basic motion graphics as needed
  • Execute best practices in brand messaging to deliver key messages tactically across mediums
  • Maintain client voice while adapting content and messaging for different brands, audiences and platforms
  • Professionally interact with clients and talent on set, adapting quickly to unforeseen situations
  • Review and provide feedback on content generated by Jr. Content Creators
• Content optimization and performance
  • Optimize video for search and engagement, including thumbnails, titles, descriptions and hooks
  • Review content performance and use analytics to inform future content
  • Content publishing and scheduling as needed
• Trend monitoring, including staying on top of current social trends and evolving platform capabilities to create relevant and timely social media content

Education, Qualifications and Certifications:

• No degree required – your portfolio is your resume. Please provide proven experience in content creation for social (reel, portfolio website or links to live content)
• 2-5 years of social media, video production or agency experience preferred

Required Skills:

• Must have proven experience shooting, editing and producing short- and long-form photo and video content, including quality content on iPhone
• Must be skilled in basic lighting, composition and staging for content creation
• Must be proficient in editing software, including Adobe Creative Suite
• Must have an extensive understanding of social platforms, including YouTube, TikTok and Instagram, with the social intuition to know what will work on each and how to tailor content to different stages of the marketing funnel
• Must understand branding and marketing strategy, with the ability to compellingly tell a brand’s story in support of business goals
• Must be a creative, forward-thinking idea generator and problem-solver who works well independently and collaboratively within teams, communicates clearly with colleagues and clients, and adapts quickly in a fast-paced environment

Preferred Skills:

• Experience with Adobe Premiere Pro, Final Cut Pro, After Effects, Photoshop and Illustrator
• Experience with Figma
• Experience with motion graphics and animation
• Experience filming with professional cameras beyond iPhone (DSLR/mirrorless), including lighting and audio recording
• Comfortable on camera or skilled at producing compelling content without appearing on camera

VI is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.