Content Marketing Strategist - DevOps & Tech SaaS

Perforce; Austin (TX); On-site; USD 91,000 - 96,000; Full time

Benefits offered by this job

Annual bonus

Medical, dental, vision benefits

Retirement plan

Wellness programs

Paid time off

Job summary

Perforce is seeking a strategic Content Marketing Manager to drive the content strategy and storytelling for the Digital Creation portfolio, including P4 and IPLM.

The role partners with product marketing and subject matter experts to translate complex technical concepts into clear, compelling content for developers, engineers, and decision makers, leveraging SEO and AI tools to accelerate pipeline growth.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
• 4+ years of B2B content marketing experience in enterprise software, developer tools, DevOps, SaaS, or tech.
• Proven success developing content programs that support brand awareness and revenue growth.
• Experience partnering with product marketing, demand generation, and sales organizations.

Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned to business objectives, product launches, customer journeys, and revenue goals.
• Measure, analyze, and report content performance using established marketing metrics and refresh top-performing content.
• Collaborate with product marketing and SMEs to create Blogs, thought leadership, case studies, and other formats.
• Leverage AI tools to improve content development while preserving editorial quality.

Skills

Storytelling

SEO fundamentals

Analytics & metrics

Content strategy

Content optimization

Education

Bachelor's degree in Marketing/Communications/Journalism/Business

Tools

Google Analytics

Google Search Console

BrightEdge

Hive (PM)

Job description

Perforce is seeking a strategic Content Marketing Manager to drive the content strategy and storytelling for the Digital Creation portfolio, including P4 and IPLM.

The role partners with product marketing and subject matter experts to translate complex technical concepts into clear, compelling content for developers, engineers, and decision makers, leveraging SEO and AI tools to accelerate pipeline growth.