Content Marketing Manager — Scale 7 Brands with AI‑Driven Content

Authority Brands Inc.; Atlanta (GA); Presencial; USD 70.000 - 90.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Full benefits package

Paid time off (PTO)

Paid holidays

401(k)

Descripción de la vacante

Authority Brands Inc. in Atlanta, GA is seeking a Content Manager to lead planning, creation, and management of content across multiple brands, ensuring each voice stays distinct while driving engagement.

You will collaborate with Brand Marketing, Field Marketing, and the Digital Center of Excellence to maintain a robust content calendar, optimize assets with AI, and scale localized campaigns for franchisees.

Formación

• 3-5 years of experience in content marketing or creative operations with hands-on experience deploying at national and local level.
• Content Storytelling & Lightweight Production: Strong copy-editing, video editing, and digital curation skills. Experience in Canva, Adobe, and Nano Banana preferred.
• Local SEO & Field Collaboration: Familiarity with local SEO best practices, location-based content strategies, and a track record of working directly with local operators or franchisees to deliver user-friendly content toolkits.

Responsabilidades

• Partner with Brand Marketing to produce engaging consumer-facing content (video, photography, blog posts) for paid and organic media that drives website traffic and brand value.
• Leverage generative AI and creative production tools to rapidly scale assets for 7 brands, focusing on customization and iteration vs. heavy graphic design.
• Accelerate content by generating localized, seasonal, and audience-specific variations to maintain high content volume across targeted campaigns.
• Build and maintain an accessible library of marketing toolkits, empowering franchisees to execute local campaigns independently without needing dedicated design support.
• Adapt core brand campaigns to match local consumer nuances and franchisee needs.
• Gather real-time insights from franchisees and field teams regarding asset adoption and performance, continuously optimizing to improve customer engagement.
• Maintain hyper-local content that helps improve search visibility, local awareness, and overall brand value.
• Evaluate and implement emerging content automation platforms and generative AI tools to streamline asset distribution and field customization.
• Social Media: Manage social media content and planning for the brand, both on the corporate level as well as the franchisee, working to improve each location’s online social presence.

Conocimientos

Content marketing

Copy-editing

Video editing

Canva

Adobe Creative Suite

Nano Banana

Herramientas

Canva

Adobe Creative Suite

Nano Banana

Descripción del empleo

Authority Brands Inc. in Atlanta, GA is seeking a Content Manager to lead planning, creation, and management of content across multiple brands, ensuring each voice stays distinct while driving engagement.

You will collaborate with Brand Marketing, Field Marketing, and the Digital Center of Excellence to maintain a robust content calendar, optimize assets with AI, and scale localized campaigns for franchisees.