Content Marketing Manager

Axon; Scottsdale (AZ); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Competitive salary and 401k with erplo

Discretionary paid time off

Paid parental leave for all

Fitness Programs

Emotional & Mental Wellness support

Employee Resource Groups (ERGs)

Snacks in our offices

Job summary

Axon seeks a Content Marketing Manager to translate complex safety technology into compelling stories across product launches, customer stories, campaigns, events, and thought leadership. You will partner with Product, Brand, Events, and senior leadership to shape messaging that resonates with customers and partners.

Based in Scottsdale or Boston with in-office Tue-Fri, this role blends fast-paced creativity with strategic storytelling to advance Axon's mission to Protect Life.

Qualifications

• 3+ years of experience in content marketing, brand storytelling, editorial, journalism, copywriting, or a related field.
• Exceptional writing, editing, and storytelling skills, with a portfolio demonstrating a range of formats and audiences.
• Experience developing messaging and content for product launches, integrated campaigns, or thought leadership.
• Ability to quickly understand complex technical products and translate them into digestible, compelling customer stories.
• Strong editorial judgment and an instinct for identifying stories worth telling.

Responsibilities

• Write compelling content across a wide variety of formats, including product launch messaging, campaign copy, customer stories, articles, websites, social copy, video scripts, and more.
• Partner with Product and Customer Marketing, Brand, and leadership to develop messaging frameworks and content that clearly communicates Axon's products, innovations, and mission in impactful and creative ways.
• Transform complex technical concepts into simple, engaging narratives tailored to diverse audiences.
• Identify opportunities to tell stronger customer, product, and mission-driven stories across every stage of the customer journey.
• Develop editorial content that supports launches, campaigns, major events, and always-on marketing initiatives.
• Push creative thinking beyond the expected by introducing never-before-seen ideas, fresh formats, and innovative approaches that differentiate Axon in the market.
• Maintain a high bar for quality, ensuring every piece of content is clear, accurate, compelling, and consistent with Axon's voice.
• Contribute to the evolution of Axon's messaging and narrative strategy while remaining deeply involved in execution.

Skills

Content marketing

Copywriting

Storytelling

Editorial judgment

Cross-functional collaboration

Project management

Job description

At Axon, we're on a mission to Protect Life. We're explorers, pursuing society's most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other. Life at Axon is fast-paced, challenging and meaningful. Here, you'll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Content Marketing Manager

Join Axon and be a Force for Good.

At Axon, we're on a mission to Protect Life. We're explorers, pursuing solutions to society's most critical public safety and justice challenges with our ecosystem of devices and cloud software. But building extraordinary products is only part of the story. How we tell those stories is what inspires people to believe in our mission.

Life at Axon is fast-paced, challenging, and meaningful. Here, you'll help define how the world understands our products, our customers, and our purpose. You'll partner with leaders across the company to turn complex ideas into clear, compelling stories that help define how the world experiences Axon.

Your Impact

As a Content Marketing Manager, you'll be one of Axon's primary storytellers. You'll create high-impact written content that spans product launches, customer stories, campaigns, events, videos, and thought leadership. Whether you're writing scripts, launch messaging, long-form articles, sales enablement assets, or web copy, you'll translate complex technology into narratives that resonate with customers, partners, investors, and the public.

This is a highly collaborative, hands-on role for someone who loves writing and thrives on variety. You'll partner closely with Product and Customer Marketing, Brand, Events, Design, and senior leadership to develop content that advances both business goals and Axon's mission in creative ways, ensuring every story reflects the innovation, ambition, and humanity of the Axon brand.

What You’ll Do

Location: This role is based out of our Scottsdale or Boston office. We rely on in-person collaboration and ask that team members work onsite Tuesday through Friday, with the flexibility to work remotely on Monday, unless there is an approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success.

Reports to: VP, Brand & Creative

Direct Reports: None

• Write compelling content across a wide variety of formats, including product launch messaging, campaign copy, customer stories, articles, websites, social copy, video scripts, and more.
• Partner with Product and Customer Marketing, Brand, and leadership to develop messaging frameworks and content that clearly communicates Axon's products, innovations, and mission in impactful and creative ways.
• Transform complex technical concepts into simple, engaging narratives tailored to diverse audiences.
• Identify opportunities to tell stronger customer, product, and mission-driven stories across every stage of the customer journey.
• Develop editorial content that supports launches, campaigns, major events, and always-on marketing initiatives.
• Push creative thinking beyond the expected by introducing never-before-seen ideas, fresh formats, and innovative approaches that differentiate Axon in the market.
• Maintain a high bar for quality, ensuring every piece of content is clear, accurate, compelling, and consistent with Axon's voice.
• Contribute to the evolution of Axon's messaging and narrative strategy while remaining deeply involved in execution.

What You Bring

• 3+ years of experience in content marketing, brand storytelling, editorial, journalism, copywriting, or a related field.
• Exceptional writing, editing, and storytelling skills, with a portfolio demonstrating a range of formats and audiences.
• Experience developing messaging and content for product launches, integrated campaigns, or thought leadership.
• Ability to quickly understand complex technical products and translate them into digestible, compelling customer stories.
• Strong editorial judgment and an instinct for identifying stories worth telling.
• Experience collaborating across cross-functional teams and building relationships with stakeholders at all levels.
• Excellent project management skills with the ability to manage multiple priorities in a fast-paced environment.
• Curiosity, creativity, and a bias toward action, with a passion for producing high-quality work at speed.

Benefits that Benefit You

• Competitive salary and 401k with employer match
• Discretionary paid time off
• Paid parental leave for all
• Fitness Programs
• Emotional & Mental Wellness support
• Employee Resource Groups (ERGs)
• And yes, we have snacks in our offices

Benefits listed herein may vary depending on the nature of your employment and the location where you work.

Don't meet every single requirement? That's ok. At Axon, we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer, better place. We are also committed to building diverse teams that reflect the communities we serve.

Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If you're excited about this role and our mission to Protect Life but your experience doesn't align perfectly with every qualification listed here, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

The above job description is not intended as, nor should it be construed as, exhaustive of all duties, responsibilities, skills, efforts, or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.

Some roles may also require legal eligibility to work in a firearms environment.

Axon's mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axon's impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental, health, and safety regulations, policies, and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.

We are an equal opportunity employer that promotes justice, advances equity and values diversity and fosters inclusion. We're committed to hiring the best talent - regardless of race, creed, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, genetic information, veteran status, or any other characteristic protected by applicable laws, regulations and ordinances - and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process, please email [e-mail]. Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.