Content Marketing Lead - SEO, Video, Education

24 Seven Talent; Phoenix (AZ); On-site; USD 60,000 - 90,000; Full time

Job summary

Leslie's in Phoenix, AZ seeks a Marketing Content Manager to lead content strategy across blogs, website, email, video, and promotional channels. You will manage the editorial calendar, write long- and short-form marketing copy, and ensure accurate, on-brand messaging.

You will drive SEO, develop YouTube/scripts, coordinate external production, and collaborate with cross-functional teams to deliver impactful campaigns that educate and convert customers.

Qualifications

• 3+ years in content marketing or digital marketing.
• A strong portfolio showing long-form educational writing and short-form promo copy.
• Proven ability to develop content strategy and execute it independently.
• Experience managing blog/website content via CMS.
• Working knowledge of SEO including keyword research, on-page optimization, metadata, and performance measurement.
• Familiarity with AI-powered search and discovery content.
• Experience scripting for video, social media, or other multimedia content.
• Experience coordinating external agencies or production partners and managing projects to completion.
• Excellent writing, editing, proofreading, research, and fact-checking skills.
• Ability to translate technical material into clear, customer-friendly content.
• Strong project-management skills and ability to prioritize multiple initiatives.

Responsibilities

• Develop and execute an integrated content strategy across blogs, website, social, email, video, and other channels.
• Own the editorial calendar from concept to publication and optimization.
• Write, edit, and publish long-form educational content and short-form marketing copy.
• Create concise, conversion-focused marketing copy for campaigns, pages, emails, and CTAs.
• Manage website content to stay current, accurate, and aligned with brand priorities.
• Apply SEO and discovery best practices to improve content visibility.
• Conduct keyword/audience research to guide topics, structure, and metadata.
• Develop scripts and talking points for organic social and educational content.
• Write scripts and supporting content for YouTube and other video channels.
• Coordinate video production with external agency partners and schedules.

Skills

Content marketing

Copywriting

SEO

Video scripting

CMS management

Editorial direction

Project management

Research

Tools

CMS

SEO tools

Web analytics

Job description

Leslie's in Phoenix, AZ seeks a Marketing Content Manager to lead content strategy across blogs, website, email, video, and promotional channels. You will manage the editorial calendar, write long- and short-form marketing copy, and ensure accurate, on-brand messaging.

You will drive SEO, develop YouTube/scripts, coordinate external production, and collaborate with cross-functional teams to deliver impactful campaigns that educate and convert customers.