Content Marketing Lead

OnTheGoSystems; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

100% remote work

Paid time off

BAMM program

Computer budget

Kindle access

Global team

Freedom to experiment

Job summary

OnTheGoSystems, the company behind WPML, seeks a Content Marketing Lead who turns great content into real business results. You will shape our content strategy, experiment with AI-assisted workflows, and collaborate with product teams to boost visibility and customer engagement across our global remote team.

We value excellent writing, hands-on SEO and email marketing, and a data-driven approach to content performance.

Qualifications

• Excellent writing and content marketing experience with measurable results.
• Ability to own content marketing projects and show outcomes.
• Hands-on with SEO, email marketing, and content distribution; AI-aware.
• Comfortable using AI tools to improve content quality and scale.

Responsibilities

• Create content that attracts and connects with customers across pages, emails, and campaigns.
• Own the content direction by identifying opportunities and prioritizing ideas.
• Use AI tools to research, create, improve, and scale content while preserving quality.
• Grow visibility by improving SEO and AI-search presence (GEO/AEO).
• Collaborate with partners, customers, and product experts to stand out.
• Track performance, run experiments, and continuously improve results.

Skills

Excellent writing

Content marketing leadership

SEO

Email marketing

Content distribution

AI tools proficiency

Customer understanding

SaaS experience

WordPress experience

Tools

WordPress

Job description

Headquarters: Remote
URL: http://onthegosystems.com

At OnTheGoSystems, the company behind WPML, used on more than 1.5 million websites worldwide, we're looking for a creative, experienced Content Marketing Lead who knows how to turn great content into real business results.

AI has changed how we create content, and we embrace it. But great content still needs someone who understands customers, spots opportunities, tells compelling stories, and knows what actually works.

We're looking for someone who combines excellent writing skills, creativity, business understanding, and hands-on execution to make smart decisions, turn ideas into compelling content, attract customers, and help our business grow.

What You'll Do

You'll have the freedom to shape our content marketing, experiment with new ideas, and see the impact of your work.

• Create content that makes a difference: write engaging website pages, articles, emails, and campaigns that attract and connect with customers.

• Own the content direction: identify opportunities, set priorities, and bring ideas from concept to publication.

• Make the most of AI: use AI tools to research, create, improve, and scale content while keeping quality high.

• Grow our visibility: improve SEO and AI-search presence (GEO/AEO) to help more people discover our products.

• Build connections: collaborate with partners, customers, and product experts to create content that stands out.

• Turn insights into results: track performance, experiment, learn what works, and continuously improve.

You'll work closely with our CEO, product teams, and marketing colleagues, with plenty of room to bring your own ideas to life.

What We're Looking For

• You're an excellent writer and experienced content marketer who can make even complex technical products interesting and easy to understand.

• You've owned successful content marketing projects and can show the results of your work.

• You are hands-on with SEO, email marketing, and content distribution, and know how they contribute to business growth.

• You're AI-native, using AI tools confidently to create better content and work more effectively.

• You understand customers, products, and competition, and can turn these insights into compelling content.

• You're creative, proactive, and independent. You enjoy making decisions, trying new things, and taking responsibility for results.

• You have experience with SaaS, software, WordPress, or other technical products.

Why Join Us?

We're a profitable, self-funded software company with a global customer base and a fully remote team.

You'll have the chance to own content marketing for an established product, work directly with decision-makers, experiment with the latest AI tools, and make a visible impact on our business.

We value great ideas, initiative, and people who enjoy turning opportunities into results.

What We Offer

• 100% remote work with an international team.

• Paid time off and national holidays to recharge.

• Body and Mind Movement (BAMM) program to support your hobbies and well-being.

• Computer budget for a comfortable workspace.

• Kindle and access to our company Amazon account.

• Smart, supportive, and self-driven colleagues from around the world.

• Freedom to experiment, grow, and make a real impact.

Love creating content, exploring what AI can do, and seeing your ideas turn into real results? We'd love to meet you!