Content Marketing Director: Drive Multi-Channel Growth

AdsWizz

New York

Hybrid

USD 145,000 - 176,000

Full time

10 days ago

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Job summary

SiriusXM is seeking a strategic, data-driven Director of Content Marketing to lead cross-channel campaigns for SiriusXM and Pandora. You’ll partner with Brand, Growth, and Analytics to drive subscriber growth, engagement, and brand affinity across paid, owned, and earned media.

The role requires 10+ years in content/digital marketing, strong leadership, and excellent collaboration skills. You’ll oversee editorial calendars, talent partnerships, and campaign performance, with a focus on

Qualifications

10+ years in content or digital marketing, preferably in media/digital platforms.
Proven leadership of multi-disciplinary teams and campaigns.
Strong analytical skills and data-driven decision making.
Excellent communication and stakeholder management.

Responsibilities

Define and lead cross-channel content strategy for SiriusXM and Pandora.
Oversee multi-platform campaigns, assets, and messaging across paid, owned, and earned media.
Partner with Growth, Brand, CRM, and Analytics to optimize audience growth and engagement.
Lead and mentor the Content Marketing team; manage budgets and timelines.
Present performance insights and strategic recommendations to senior leadership.