Content Manager- American Nurses Credentialing Center

American Nurses Association ANA; Burnt Mills Manor (MD); Hybrid; USD 90,000 - 105,000; Full time

Benefits offered by this job

401K contributions up to 7%

Generous PTO and holidays

Flexible work arrangements

Job summary

The American Nurses Credentialing Center (ANCC) seeks a Content Manager to shape the voice of the ANE/ANCC through strategic, high-impact content across websites, emails, speeches, and publications. You will draft executive communications, manage confidential material, and coordinate editorial calendars aligned with policy priorities.

The ideal candidate is a skilled writer with strong editing and storytelling abilities, 5–7 years in communications, and a degree in marketing, business, or

Qualifications

• Bachelor’s degree in marketing, business, or communications.
• 5–7 years of experience in content development, communications, journalism, or related fields.
• Exceptional writing, editing, and storytelling skills across multiple formats and platforms.
• Demonstrated experience supporting senior executives with communications, presentations, and speechwriting.
• Understanding of public policy issues, preferably in health care or nursing.

Responsibilities

• Write and edit content for digital platforms, emails, print materials, video scripts, op-eds, and more.
• Develop executive-level communications including speeches, presentations, letters, and internal/external messages.
• Maintain an editorial calendar aligned with organizational initiatives, campaigns, and policy priorities.
• Maintain an executive editorial calendar, including confidential content and schedules for top-to-top communication.
• Identify, curate, and elevate stories from nurses, members, and stakeholders to bring the Enterprise’s mission to life.
• Work cross-functionally to source stories from programs, events, research, and media coverage for use across content channels.
• Policy-Informed Communications, including highly sensitive policy-related communications and confidential information.
• Translate policy and complex topics into audience-appropriate, accessible content that educates and inspires.
• Key point of contact for executive office for content development, ensuring confidential and propriety executive content is developed and published.

Skills

Excellent writing

Editing

Storytelling

Project management

Cross-functional collaboration

Education

Bachelor’s degree in marketing, business, communications, or related field

Master’s degree preferred

Tools

Content management systems

Email marketing platforms

Analytics tools

Job description

Overview

Content Manager, American Nurses Credentialing Center (ANCC) – Full Time, Silver Spring, MD, US

Requisition ID: 1597 | Salary Range: 90,000.00 To 105,000.00 Annually

Career Title: Content Manager, American Nurses Credentialing Center (ANCC)

Department: Communications and Strategic Engagement

Note: Competitive salary commensurate with content manager experience

The Communications and Strategic Engagement team is seeking a high-performing and dedicated Content Manager to shape the voice of the American Nurses Enterprise through compelling, strategic, and timely written content. This role creates and manages high-impact editorial content across platforms including websites, emails, speeches, social media, publications, and executive communications. The Content Manager collaborates with the chief executive office, chief communications office, and other confidential teams to draft and develop highly sensitive content.

The ideal candidate is a gifted writer, strong editor, and confident communicator who can translate complex issues—including health policy and workforce trends—into content that resonates with internal and external audiences. This role requires a passion for storytelling, a solid grasp of policy and advocacy issues relevant to nursing, and the ability to support senior leaders with speechwriting, remarks, and other communications needs.

Join the American Nurses Enterprise (ANE) to help elevate nursing globally, evolve nursing practice to improve health and health equity, and ensure the professional success of nurses. Our core values are Trusted, Inclusive, Innovative, and Empowered.

We offer flexible work arrangements and generous time off, modern office spaces that foster collaboration, and a collaborative, supportive culture.

What You Will Do

Content Creation & Management

• Write and edit original content for digital platforms, email campaigns, print materials, video scripts, op-eds, and more—ensuring clarity, accuracy, and brand alignment.
• Develop executive-level communications including speeches, presentations, letters, and internal/external messages, including sensitive content for executive engagement.
• Maintain an editorial calendar aligned with organizational initiatives, campaigns, and policy priorities.
• Maintain an executive editorial calendar, including confidential content and schedules for top-to-top communication.
• Strategic Storytelling
• Identify, curate, and elevate powerful stories from nurses, members, and stakeholders to bring the Enterprise’s mission and brand to life.
• Work cross-functionally to source stories from programs, events, research, and media coverage for use across content channels.
• Policy-Informed Communications, including highly sensitive policy-related communications and confidential information.
• Stay up to date on health policy issues and workforce challenges affecting nurses; collaborate with policy and advocacy teams to reflect current priorities.
• Translate policy and complex topics into audience-appropriate, accessible content that educates and inspires.
• Key point of contact for executive office for content development, ensuring confidential and propriety executive content is developed and published.

Executive Communications

• Serve as a trusted partner to executive leaders in drafting speeches, keynote remarks, talking points, and other high-visibility communications.
• Prepare content for a wide range of formats and settings, including conferences, board meetings, internal updates, and stakeholder outreach, including executive and confidential communication.
• Handle highly confidential information sources and content developed with the executive officer team.
• Authorship and handling of highly sensitive information.

Brand Voice & Governance

• Ensure consistency of tone, voice, and messaging across all written content.
• Support the development and maintenance of enterprise-wide editorial guidelines.

What you Bring to the American Nurses Enterprise

Education

• Bachelor’s degree in marketing, Business, Communications, or a related field (master’s degree preferred).

Related Work Experience

• 5–7 years of experience in content development, communications, journalism, or related fields.
• Exceptional writing, editing, and storytelling skills across multiple formats and platforms.
• Demonstrated experience supporting senior executives with communications, presentations, and speechwriting.
• Demonstrated experience developing and handling highly confidential and sensitive information.
• Understanding of public policy issues, preferably in health care or nursing.
• Proven ability to synthesize complex topics into clear, compelling content for diverse audiences.
• Highly organized with strong project management skills and attention to detail.
• Collaborative, proactive mindset with the ability to work cross-functionally and manage multiple deadlines.
• Role may occasionally require standby after hours or weekends to support business-critical content activities typical for communications and marketing.
• Other duties as assigned based on business needs

Preferred

• Nursing background highly preferred
• Background in healthcare, policy, or nonprofit sectors
• Familiarity with nursing or health workforce issues
• Experience using content management systems, email marketing platforms, and analytics tools

What ANE Offers You

Join us and support more than 5 million Registered Nurses in the United States.

Every role within ANE contributes to a healthier world through the “Power of Nurses.”

Be a role model for embracing and empowering the uniqueness of every employee. Continuous innovation through creative and strategic initiatives.

Exceptional benefits including 401K contributions up to 7%, generous PTO including a week between Dec 25 and Jan 1, personal days off, 11 paid holidays, health benefits, and more.

Commitment to career development through ANE learning and development programs.

Work Schedule

Hybrid employees must work a minimum of 20% in the office.

Location

Our main office is at 8403 Colesville Road, Suite 500, Silver Spring, MD 20910

Equal Opportunity Employer

The ANE is an equal opportunity employer. All employment decisions are based on merit, competence, performance, and business needs. We do not discriminate on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected by law.