Content Creator (Social Media Specialist)

Norm Reeves Subaru Rockwall; North Richland Hills (TX); On-site; USD 31,000 - 44,000; Full time

Benefits offered by this job

Medical, Dental, Vision, and Life

401k Matching

Tuition Reimbursement

PTO

Discounts on Vehicles

Job summary

Norm Reeves Subaru Rockwall is seeking two creative Social Media Specialists (Content Creators) to energize our Honda, Toyota, and Subaru dealerships in Texas with original video content. You’ll film, edit, and share engaging short‑form videos and longer content while collaborating with dealership teams.

You’ll work on trend research, script captions, and on‑brand storytelling across TikTok, Instagram, YouTube, and Facebook.

Qualifications

• 1–3 years of experience creating social media content for a brand, business, or agency.
• A portfolio or reel showcasing your work is required.
• Strong video editing skills using CapCut, Premiere Pro, Final Cut Pro, or similar software.
• Creative eye for photography, videography, storytelling, and what makes content stand out.
• Solid understanding of TikTok, Instagram, YouTube, Facebook, and trends.
• Experience with Canva, Microsoft 365, and social media scheduling tools.
• Confidence working with different personalities and bringing creative ideas to the table.
• Strong organization skills and the ability to juggle multiple projects.
• Willingness to learn, take feedback, and try new things.
• Valid driver's license and acceptable driving record.
• Flexibility to travel between dealerships and work occasional weekends for events.

Responsibilities

• Create content people want to watch: film and edit TikToks, Reels, Shorts, and longer videos.
• Bring fresh ideas: stay on trends, brainstorm concepts, and add your spin on automotive content.
• Get behind the scenes: capture cars, team personalities, dealership events, and more.
• Make people camera-ready: help employees feel comfortable creating content.
• Tell our story: write engaging captions that connect with audiences.
• Keep things moving: plan shoots, manage deadlines, and collaborate with the Social Media Manager.
• Know what's working: track views, engagement, and trends to extend reach.
• Keep it on-brand: follow brand guidelines, FTC rules, and approval processes.

Skills

Social media content

Portfolio

Creative storytelling

Trending platforms

Photography

Social media scheduling

Organization

Adaptability

Driver's license

Weekend availability

Video editing proficiency

Tools

CapCut

Premiere Pro

Final Cut Pro

Smartphone photography

Canva

Microsoft 365

Job description

Job Details

Locations

• North Richland Hills, TX 76180, USA
• On‑site
• Corporate
• Full‑Time
• Requisition #: CONTE003611

Description

Location: Dallas–Fort Worth, TX (Onsite) | Type: Full-Time | Pay: $27.00+

Love creating content? Always spotting the next TikTok trend? Know your way around a camera and an editing app? We want to meet you!

Norm Reeves Dealerships is a nationally recognized automotive group with dealerships across California, Texas, and Florida. We've been around since 1963, but we're always finding new ways to grow, connect, and do things differently.

We're looking for TWO creative, outgoing Social Media Specialists (Content Creators) to help bring our Honda, Toyota, and Subaru dealerships in Texas to life!

Forget sitting behind a desk all day. You'll be out capturing content, collaborating with dealership teams, jumping on trends, and turning everyday moments into videos people actually want to watch.

You'll work alongside our Social Media Manager and Social Community team, so you can focus on what you love most: creating content!

What You'll Do

• Create content people want to watch! Film and edit TikToks, Instagram Reels, YouTube Shorts, and longer videos.

• Bring fresh ideas! Stay on top of trends, brainstorm creative concepts, and put your own spin on automotive content.

• Get behind the scenes! Capture cool cars, team personalities, dealership events, and everything in between.

• Make people camera‑ready! Work with employees across the dealerships and help them feel comfortable creating content.

• Tell our story! Write fun, engaging captions that connect with our audience.

• Keep things moving! Plan shoots, manage content deadlines, and collaborate with our Social Media Manager.

• Know what's working! Track views, engagement, and trends to help our content reach more people.

• Keep it on‑brand! Follow brand guidelines, FTC requirements, and content approval processes.

What You Will Need

• 1–3 years of experience creating social media content for a brand, business, or agency.

• A portfolio or reel showcasing your work is required! Show us your best Reels, TikToks, YouTube videos, or event content.

• Strong video editing skills using CapCut, Adobe Premiere Pro, Final Cut Pro, or similar software.

• A creative eye for photography, videography, storytelling, and what makes content stand out.

• A solid understanding of TikTok, Instagram, YouTube, Facebook, and what's trending.

• Experience with Canva, Microsoft 365, and social media scheduling tools.

• Confidence working with different personalities and bringing creative ideas to the table.

• Strong organization skills and the ability to juggle multiple projects.

• A willingness to learn, take feedback, and try new things.

• A valid driver's license and acceptable driving record.

• Flexibility to travel between dealerships and work occasional weekends for events.

What You Will Need

• 1–3 years of experience creating photo and video content for brands, agencies, or business social media accounts, with demonstrated growth in engagement and audience reach.
• A portfolio or reel link with your application, including short‑form social content, a long‑form YouTube video, and an event recap. (Required)
• Experience creating educational or explainer content is preferred.
• Proficiency in CapCut, Adobe Premiere Pro, Final Cut Pro, or similar editing software, plus strong smartphone photography and videography skills.
• Fluency with Instagram Reels, TikTok, YouTube Shorts, and current social trends.
• Experience with Canva, Microsoft 365, and a social media scheduling or project management platform.
• Strong writing, communication, organization, and time management skills.
• Ability to take feedback, meet deadlines, and juggle multiple projects at once.
• Willingness to learn dealership operations and the advertising rules that apply to auto dealers.
• Valid California driver's license and a clean driving record.
• Availability for occasional weekend events, plus the ability to stand for long periods and lift up to 30 pounds.

Benefits & Employee Perks

• Medical, Dental, Vision, and Complimentary Life Insurance
• 401k Matching and FSA
• Tuition Reimbursement
• Paid Time Off (accrues)
• Supplemental Insurance (Hospital, Accident, Critical Illness)
• Discounts on Vehicles, Services, and Parts

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.