Content Creator for Healthy Snack Brand (Instagram & TikTok)

Reach Digital; New York (NY); Remote; USD 34,440 - 82,656; Full time

Job summary

Reach Digital is seeking a passionate Content Creator for a healthy snack brand to produce authentic Instagram and TikTok content. This freelance, hourly role requires a camera-ready creator who lives the wellness lifestyle and already produces wellness content.

You will concept, film, and edit short-form videos, appear on camera as a brand personality, and stay ahead of trends while collaborating on launches and seasonal content. Remote or NYC-area collaboration is welcome.

Qualifications

• Must have a wellness/content portfolio.
• Experience filming and editing short-form Reels and TikToks.
• Based in the US; available for freelance hourly work.

Responsibilities

• Concepting, filming, and editing short‑form Reels and TikToks.
• Appearing on camera as a brand-aligned personality, not just a faceless editor.
• Staying on top of trends, sounds, and formats across Instagram and TikTok and adapting them for the brand.
• Collaborating with our team on product launches and seasonal content.
• Delivering engaging content consistently and on schedule.

Skills

Camera-ready

Content creation

Video editing

CapCut / InShot

Remote collaboration

Tools

CapCut

InShot

Job description

Instagram & TikTok Content Creator — Healthy Snack Brand

We are a creative agency sourcing on behalf of our client a better-for-you snack brand built around guilt‑free indulgence. We are looking for a passionate, camera‑ready Content Creator to help bring the brand to life on Instagram and TikTok. Must be based in the US to be considered.

About the Brand

Our client makes delicious, healthy snacks with clean ingredients that health‑conscious people can feel great about. The brand speaks to health‑conscious consumers who care about what they put in their bodies but still want to enjoy and indulge. Think clean labels, vibrant energy, and a lifestyle that balances wellness with living your life!

The Role

This is a freelance, hourly role. You will be responsible for creating short‑form video content for the brand's Instagram and TikTok channels. You will concept, film, and edit content that feels native to each platform, authentic to the brand, and genuinely resonant with health‑minded women. We are not looking for someone who will fak passion. The ideal candidate already lives this lifestyle: you love the gym, eat clean, and are already producing wellness content. This role is a great fit for someone who has been creating content on their own profile and is ready to channel that energy into a brand they can genuinely get behind.

What You Will Be Doing

• Concepting, filming, and editing short‑form Reels and TikToks on an ongoing basis
• Appearing on camera as a brand‑aligned personality, not just a faceless editor
• Staying on top of trends, sounds, and formats across Instagram and TikTok and adapting them for the brand
• Collaborating with our team on product launches and seasonal content
• Delivering engaging content consistently and on schedule

Who We Are Looking For

• Someone with a genuine passion for health, fitness, and clean living; this should come through clearly in your existing content
• An active personal presence on Instagram or TikTok (please share your handles when applying and note that follower count matters less than the quality and consistency of your content)
• Comfortable and natural on camera
• Skilled at video editing using tools like CapCut, InShot, or similar
• Self‑directed, reliable, and easy to communicate with remotely (or can work in person in our NYC office)