Content Coordinator

Parallel Retail Group; Minneapolis (MN); Hybrid; USD 42,000 - 64,000; Full time

Job summary

Parallel Retail Group in Minneapolis is seeking a Content & Branding Coordinator to help bring consumer brands to life across Amazon and other ecommerce platforms. You will work with strategists and content specialists on product content, SEO, and brand storytelling in a fast-paced environment.

This role blends creative and analytical work: manage listings, write copy, apply keywords, monitor pages, and coordinate with clients.

Qualifications

• Bachelor's degree required or equivalent professional experience.
• Strong written and verbal communication skills.
• Experience with content creation, editing, and optimization for ecommerce.
• Familiarity with SEO and product listings is a plus.
• Ability to manage multiple priorities and collaborate with internal teams.

Responsibilities

• Assist Sr Content & Branding Specialist with product listings optimization.
• Complete item setup and catalog edits.
• Monitor changes to product pages and catalog.
• Submit cases to Amazon support for issue resolution.
• Maintain content library and catalog information.
• Monitor reviews and translate insights into content updates.
• Communicate with clients and internal teams clearly and professionally.
• Prioritize workload in a fast-paced environment.
• Track new item launches and project plans.
• Use keywords/SEO to improve search visibility.

Skills

Clear and effective communication

Highly motivated

Organizational skills

Spreadsheet proficiency

Process adherence

Ecommerce curiosity

Content writing experience

BA or BS

Education

BA or BS

Tools

Microsoft Office

Excel

SharePoint

Project management tools

Canva

Miro

Job description

Company Description: Parallel Retail Group (PRG) is a rapidly growing retail agency that partners with leading consumer brands to drive growth across Amazon and other digital commerce channels. The Content and Branding Coordinator position is a combination of creativity, organization, and attention to detail. The ideal candidate will be organized, efficient, have strong communication skills and be able to effortlessly balance the art and science of analytics and branding in a fun, fast-paced environment.

Role Description: As a Content & Branding Coordinator, you'll help bring consumer brands to life across Amazon and other ecommerce platforms. Working alongside experienced strategists and content specialists, you'll gain hands-on exposure to digital merchandising, product content, SEO, brand storytelling, and marketplace operations. This role is ideal for someone who enjoys both creative and analytical work, thrives in a team-oriented environment, and is excited to build a career in ecommerce and digital retail. The ideal candidate enjoys solving problems, managing multiple priorities, and collaborating with teammates to deliver high-quality work that helps drive measurable business results for clients.

• Assist Sr Content & Branding Specialist with the optimization for best-in-class product listings and cohesive brand experience
• Complete item setup process and edit catalog as needed
• Monitor changes to product pages and/or catalog
• Submit case tickets to Amazon support for issue resolution
• Maintain organized content library and catalog assortment information
• Monitor customer reviews and translate back to content on product pages
• Ensure proper execution and manage project plan on time and without error
• Communicate with internal teams as well as directly with Clients clearly and professionally
• Prioritize workload in a fast paced and ever-changing environment
• Maintain organized project plans and new item launch trackers on time and without error
• Utilize keywords / SEO to drive products to the first page for highly converting keywords
• Ability to understand and translate product features, benefits, and customer insights
• Use approved AI tools to improve research, content development, and workflow efficiency while ensuring accuracy, compliance and brand alignment
• Manage assigned deliverables across multiple client accounts, maintaining accurate project plans and proactively communicating questions, risks, and status updates

Required Skills

• Clear and effective communication skills both verbally (confident) and written (concise)
• Highly motivated, energetic, persistent self-starter
• Comfortable using spreadsheets, shared folders, project plans, and task trackers
• Able to follow documented processes while asking thoughtful questions when direction is unclear
• Curious about Amazon, ecommerce, consumer brands, content, SEO, and digital merchandising
• Proactive communicator who can flag risks, blockers, and status updates clearly
• Experience writing & editing social content, retail content, or product copy through coursework, internships, freelance work, or prior roles a plus
• BA or BS

Preferred, Not Required Skills

• 1-3 years experience preferred but not required
• Familiarity with Amazon Seller Central, Vendor Central, or marketplace content tools
• Basic understanding of SEO, keyword research, product copy, or digital shelf content
• Experience with Microsoft Office, Excel, SharePoint, project management tools, Canva or Miro
• Interest in using approved AI tools to improve research, drafting, QA, and workflow efficiency

Location

PRG is located downtown Minneapolis, MN and our team is working remotely and in-office (hybrid). You must live in the Minneapolis area to be considered for this role. We will not interview fully remote or relocation candidates. This position may require travel (rare/occasional).

NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.