Consumer Insights Research Manager - Hybrid, High-Impact

OATS; Washington (District of Columbia); Hybrid; USD 110,000 - 165,000; Full time

Benefits offered by this job

401(k)

Pension plan

Health insurance

Dental insurance

Vision insurance

Life insurance

Paid time off

Tuition reimbursement

Job summary

AARP seeks a Consumer Research Insights Manager, Products, to lead research informing product strategy and consumer experiences. You will design studies, guide cross-functional teams, and shape roadmaps with actionable insights.

Emphasis on employing both qualitative and quantitative methods and leveraging AI-enabled research tools within a fast-paced nonprofit setting. You will partner with policy, research, and product stakeholders to deliver measurable outcomes, evaluate programs, and support

Qualifications

• Bachelor’s degree in social science or marketing and a minimum of 5 years of experience in conducting applied research.
• Demonstrated expertise in designing and conducting both primary and secondary research to gather relevant data and generate insights.
• Ability to analyze and translate complex research findings into actionable insights and recommendations.
• Excellent consultation, communication, and stakeholder management skills.

Responsibilities

• Advises clients, stakeholders, and senior management on all phases of research, managing complex relationships.
• Manages and collaborates on a major research portfolio with broad organizational impact; develops the overall research plan.
• Designs complex research projects with high-risk methodologies and tight timelines; selects data sources and collection methods.
• Determines data analysis strategies; conducts multivariate analyses and advises on statistical issues.
• Communicates research findings and develops clear, actionable deliverables for stakeholders; supports data visualization.
• Leads knowledge-sharing and mentoring of junior staff; stays updated on policy and consumer trends.

Skills

Stakeholder management

Consultation

Analytical insights

Primary research

Secondary research

Communication

Education

Bachelor’s degree in social science or marketing

Advanced degree in social science, policy, or psychology

Tools

SPSS

Job description

AARP seeks a Consumer Research Insights Manager, Products, to lead research informing product strategy and consumer experiences. You will design studies, guide cross-functional teams, and shape roadmaps with actionable insights.

Emphasis on employing both qualitative and quantitative methods and leveraging AI-enabled research tools within a fast-paced nonprofit setting. You will partner with policy, research, and product stakeholders to deliver measurable outcomes, evaluate programs, and support