Community Relations Director (Sales and Marketing)

Creekside Continuing Care Community; Bremerton (WA); On-site; USD 43,000 - 47,000; Full time

Benefits offered by this job

Health Insurance (eligible)

401k with company match

Paid Time Off

Education Assistance

Perks at Work Program

Job summary

Cascades of Bremerton is seeking a Community Relations Director to lead sales and marketing efforts, generate leads, conduct on-site tours, and build relationships with social workers, physicians, and community partners. You will promote our mission and manage events while driving occupancy and revenue.

The role requires strong CRM use, communications skills, and the ability to coordinate move-ins with a focus on exceptional resident experiences. Weekend availability is required.

Qualifications

• 2+ years of sales/marketing, preferably in senior living or hospitality.
• Proven track record meeting occupancy and move-in goals.
• Experience generating leads via outreach, networking, advertising, and community marketing.
• Strong telephone sales skills and ability to convert inquiries to tours.
• Ability to build relationships with referral sources and partners.
• Experience conducting community tours and presenting features to prospects.
• Knowledge of consultative sales, closing strategies, and CRM systems.
• Ability to assess needs and coordinate move-ins.
• Strong communication, presentation and interpersonal skills.
• Experience tracking leads and maintaining sales records.
• Proficiency with Microsoft Office and CRM/lead management software.
• Valid driver's license and ability to travel locally.

Responsibilities

• Utilize the Sales and Marketing process to meet or exceed occupancy and revenue targets.
• Achieve required leads by following up on inquiries and nurturing warm leads.
• Conduct on-site tours for prospects.
• Develop relationships and referrals with social workers, physicians, nurses, therapists, and community leaders.
• Organize targeted events monthly.
• Perform competitor analysis and tours of competitor communities.
• Promote Cascade Living's mission, values and beliefs.

Skills

Sales experience

Lead generation

Networking

Telephone sales

Relationship building

Tours/presentations

CRM proficiency

Move-in coordination

Communications

Lead tracking

MS Office

CRM/lead management software

Driver's license

Tools

CRM/lead management software

Microsoft Office

Job description

As theCommunity Relations Director (Sales and Marketing) at Cascades of Bremerton you’re the first impression for prospective residents and their families. Your role is to effectively market and convey what makes Cascade Living different from other communities not only to seniors, but also by building a network of contacts both within healthcare and outside the senior living industry.

What we look for in a Community Relations Director:

• 2+ years of sales and marketing experience ideally in senior living or hospitality
• Proven sales record with the ability to meet occupancy, sales, and/or move-in goals.
• Experience generating leads through outreach, networking, advertising, and community marketing efforts.
• Strong telephone sales skills with the ability to convert inquiries into scheduled tours and move-ins.
• Ability to build and maintain relationships with professional referral sources and community partners.
• Experience conducting community tours and presenting features, benefits, and services to prospective residents and families.
• Knowledge of consultative sales techniques, closing strategies, and customer relationship management (CRM) systems.
• Ability to assess prospective residents' needs and coordinate move-in planning and admissions processes.
• Strong communication, presentation, and interpersonal skills.
• Experience tracking leads, maintaining accurate records, and preparing sales and marketing reports.
• Proficiency with Microsoft Office applications and CRM/lead management software.
• Valid driver's license, reliable transportation, and ability to travel locally for outreach and networking activities.

What you can expect to do as a Community Relations Director:

• Utilize the Sales and Marketing process to meet or exceed occupancy and revenue targets

• Achieve the necessary number of leads by following up on all inquiries and staying in constant contact with warm leads
• Conduct tours for prospects while on-site at the community
• Develop relationships and create professional referrals with a variety of contacts including social workers, case managers, physicians, nurses, therapists, managers, administrators, and religious leaders.
• Organizes targeted special events on a monthly basis
• Conducts extensive competitor analysis and tours competitor communities regularly
• Promote the mission, values and beliefs of Cascade Living

$31.25 - 33.65/hour + amazing commission potential
*Depending on Experience

Job Type:

• Full Time
• Weekend Availability Required

Cascade Living Group Benefit Offerings:

• Competitive Wages
• Career Pathways
• Health Insurance (for those eligible)
• Voluntary Benefits (Disability, Accident, Life)
• Flexible Pet Insurance for cats and dogs
• 401k (with company match)
• Payroll advances on earned wages
• Perks at Work Discount Program
• Generous Paid Time Off
• Education Assistance
• Longevity Bonuses

Cascade Living is committed to the quality of life around us, as individuals and as a company. You’ll find that we’re different as our focus is to create a culture of wellness and purposeful living for both residents and employees alike. This is why our motto is:

The Difference Between Living and Living Well

Cascades of Bremerton (Independent Living, Assisted Living and Memory Care) provides care for residents and their families coming from all over the region. We invite you to learn more about us at: https://www.cascadeliving.com/community/cascades-of-bremerton/

Cascade Living Group is an Equal Opportunity Employer. We are committed to hiring and retaining a diverse workforce and do not discriminate against any employee or applicant on the basis of race, color, religion, gender, sexual orientation, gender identity, age, national origin, ancestry, disability, veteran status, marital status, or any other characteristic protected by applicable law. All offers of employment are conditioned on passing a background check.

If you need assistance or accommodation due to a disability during the application process, please contact our Human Resources Department at 360-979-0149 or [e-mail].