Community Outreach Director

Savant Senior Living; Santa Monica (CA); Hybrid; USD 95,000 - 105,000; Full time

Benefits offered by this job

Health insurance

Cell phone reimbursement

Mileage reimbursement

Team Member Referral Program

Critical Illness Coverage

Accident Coverage

Vision Plan

401(k) Retirement Savings Plan

Pet Insurance

Job summary

Savant Senior Living seeks a Sales and Marketing Director in Santa Monica to drive occupancy by generating and managing leads, nurturing relationships, and guiding prospective residents through transitions into their new home.

Reporting to the VP of Sales and collaborating with the Executive Director, you’ll craft a strategic marketing plan aimed at achieving budgeted occupancy targets, with a comprehensive compensation package including uncapped commissions and strong benefits.

Qualifications

• Must be enthusiastic people person.
• Self-starter and able to drive sales growth
• Fast Paced environment

Responsibilities

• Lead management and outreach: welcome inquiries, identify leads, and contact prospective residents and families.
• Relationship building: showcase benefits, collaborate with staff to promote services and pricing.
• Networking and partnerships: build referrals with local agencies and senior living referral services.
• Strategic event execution: plan and host events to attract prospects.
• Sales process management: guide families through contracts to support occupancy levels.
• Database management and follow-up: track leads and re-engage past prospects.
• Competitor awareness: stay informed about competitors to highlight advantages.
• Personalized engagement: conduct tours and tailor experiences to residents’ needs.

Skills

People person

Self-starter

Sales growth

Fast-paced environment

Job description

The Sales and Marketing Director plays a crucial role in driving occupancy by generating and managing leads, nurturing relationships, and guiding prospective residents through a smooth transition into their new home. Reporting to the VP of Sales, you’ll collaborate with the Executive Director to create a forward-thinking and strategic marketing plan aimed at achieving budgeted occupancy targets.

Qualifications

• Must be enthusiastic people person.
• Self-starter and able to drive sales growth
• Fast Paced environment
• Valid Driver’s license and vehicle
• 3 years of experience in Assisted Living sales (Private Pay)

Key Responsibilities:

• Lead Management and Outreach:Actively welcome walk-in and phone inquiries, utilizing software to identify and reach out to potential leads. Maintain regular contact with prospective residents and their families through calls, emails, and personalized tours of the community.
• Relationship Building:Establish trust and strong connections with prospective residents and their families by effectively showcasing the benefits of community life and quality of care. Engage with community staff to ensure accurate promotion of services, policies, pricing, and other essential details to close sales.
• Networking and Partnerships:Build relationships with local agencies, community organizations, and senior living referral services (e.g., A Place for Mom) to broaden referral sources. Reach out to religious, civic, and social groups connected with current residents to expand the referral network further.
• Strategic Event Execution:Collaborate with your team to plan and host events aimed at attracting prospects to the community. Assist in organizing special events that create meaningful engagement with prospective residents, families, and referral partners.
• Sales Process Management:Communicate sales and contract details clearly, guiding families through agreements to support occupancy levels. Actively promote tours of the community, encouraging potential residents and families to experience it firsthand.
• Database Management and Follow-Up:Regularly review lead management databases to track, follow up on leads, and re-engage past leads who may now be ready to explore senior living options.
• Competitor Awareness:Stay informed about competitor offerings to highlight the unique advantages and value of the community, creating a compelling narrative to spark interest and drive sales.
• Personalized Engagement:Conduct personalized tours, understanding the unique needs of each potential resident and tailoring the experience to showcase features that align with their expectations.
• Amazing base pay plus commissions, uncapped commissions, what you put in is what you get out
• Health insurance, cell phone and mileage reimbursement
• Team Member Referral Program
• Critical Illness and Accident Coverage

  Vision Plan

Health and Dependent Day Care Flexible Spending (FSA)

• 40 1(k) Retirement Savings Plan
• Spot Pet Insurance – up to 20% discount for employees

Pay scale $95,000 to 105,000 + bonus

Equal Opportunity Employer
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