Community Outreach Director

Savant Senior Living; Woodland (CA); Hybrid; USD 75,000 - 105,000; Full time

Benefits offered by this job

Health insurance

Cell phone mileage reimbursement

Team Member Referral Program

Vision Plan

Retirement 401(k)

Job summary

Savant Senior Living is seeking a Sales and Marketing Director to drive occupancy by generating and managing leads, nurturing relationships, and guiding families through the move into our community. You will report to the VP of Sales and collaborate with the Executive Director on strategic marketing plans to hit occupancy targets.

Responsibilities include lead outreach, partnerships, event planning, and transparent sales processes.

Qualifications

• Must be an enthusiastic people person.
• Self-starter and able to drive sales growth.
• Thrives in a fast-paced environment.
• Valid Driver’s license and vehicle.
• 3 years of experience in Assisted Living sales (Private Pay).

Responsibilities

• Lead Management and Outreach: Welcome inquiries and reach out to potential leads using the community's software. Maintain regular contact via calls, emails and guided tours.
• Relationship Building: Build trust with prospective residents and families, showcasing benefits and coordinating with staff to promote services and pricing.
• Networking and Partnerships: Develop connections with local agencies and referral services to expand referrals.
• Strategic Event Execution: Plan and host events to attract prospects and engage families and referral partners.
• Sales Process Management: Explain contracts and guide families through agreements to support occupancy goals.
• Database Management and Follow-Up: Track leads and re-engage past inquiries.
• Competitor Awareness: Monitor competitors and highlight our community advantages.
• Personalized Engagement: Conduct tours tailored to individual resident needs and expectations.
• Health and benefit packages: base pay plus uncapped commissions and related employee benefits.

Skills

Enthusiastic person

Self-starter

Fast paced

Driver's license

3 years Assisted Living sales

Job description

The Sales and Marketing Director plays a crucial role in driving occupancy by generating and managing leads, nurturing relationships, and guiding prospective residents through a smooth transition into their new home. Reporting to the VP of Sales, you’ll collaborate with the Executive Director to create a forward-thinking and strategic marketing plan aimed at achieving budgeted occupancy targets.

Qualifications

• Must be enthusiastic people person.
• Self-starter and able to drive sales growth
• Fast Paced environment
• Valid Driver’s license and vehicle
• 3 years of experience in Assisted Living sales (Private Pay)

Key Responsibilities:

• Lead Management and Outreach:Actively welcome walk-in and phone inquiries, utilizing software to identify and reach out to potential leads. Maintain regular contact with prospective residents and their families through calls, emails, and personalized tours of the community.
• Relationship Building:Establish trust and strong connections with prospective residents and their families by effectively showcasing the benefits of community life and quality of care. Engage with community staff to ensure accurate promotion of services, policies, pricing, and other essential details to close sales.
• Networking and Partnerships:Build relationships with local agencies, community organizations, and senior living referral services (e.g., A Place for Mom) to broaden referral sources. Reach out to religious, civic, and social groups connected with current residents to expand the referral network further.
• Strategic Event Execution:Collaborate with your team to plan and host events aimed at attracting prospects to the community. Assist in organizing special events that create meaningful engagement with prospective residents, families, and referral partners.
• Sales Process Management:Communicate sales and contract details clearly, guiding families through agreements to support occupancy levels. Actively promote tours of the community, encouraging potential residents and families to experience it firsthand.
• Database Management and Follow-Up:Regularly review lead management databases to track, follow up on leads, and re-engage past leads who may now be ready to explore senior living options.
• Competitor Awareness:Stay informed about competitor offerings to highlight the unique advantages and value of the community, creating a compelling narrative to spark interest and drive sales.
• Personalized Engagement:Conduct personalized tours, understanding the unique needs of each potential resident and tailoring the experience to showcase features that align with their expectations.
• Amazing base pay plus commissions, uncapped commissions, what you put in is what you get out
• Health insurance, cell phone and mileage reimbursement
• Team Member Referral Program
• Critical Illness and Accident Coverage

  Vision Plan

Health and Dependent Day Care Flexible Spending (FSA)

• 40 1(k) Retirement Savings Plan
• Spot Pet Insurance - up to 20% discount for employees

Pay scale $75,000 to 105,000

Equal Opportunity Employer
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