Community Marketing Associate

Visa Hunt; United States; On-site; USD 42,000 - 66,000; Part time

Job summary

TMAC Communications is seeking a Community Marketing Associate to lead the development of campaigns and work products for an economic development initiative in New York. The role focuses on attracting and retaining residents through Work, Live, Visit programs and creating new websites for three NY-based economic development organizations.

The position requires 5–7 years of related experience, strong written and presentation skills, and experience building a community from the ground up.

Qualifications

• Experience building and growing a municipal/community audience.
• Ability to craft a community strategy from the ground up.
• Customer-centric mindset in content and outreach.
• Strong content creation capabilities across formats.
• Excellent written communication for all levels.
• Strong presentation skills for diverse stakeholders.
• Typically 5–7 years of related experience.

Responsibilities

• Conceptualize creative ideas with client to align with goals.
• Create a community marketing strategy to engage developers.
• Design and develop print and digital work products to drive growth.
• Create onboarding tools for new residents.
• Build educational resources for the community.
• Develop community-driven content and surface user stories.
• Identify community leaders to add value and create toolkits.
• Establish feedback framework to improve the community.
• Develop a metrics tool to monitor community KPIs.

Skills

Community building

Strategy development

Customer-centric

Content creation

Written communication

Presentation skills

Experience 5-7 years

Job description

TMAC Communications is seeking a Community Marketing Associate for two projects (website and campaign work products) with an economic development organization to administrate the development of a campaign to attract new and professionally talented residents to assist with workforce development efforts and enrich our community. It will also help retain current residents by engaging them in a way that make them value and be proud of all the County has to offer (Work, Live, Visit). There is also the creation of a new website or websites for the three economic development organizations in the State of New York. These organizations are authorized and empowered to promote the strengths and competitive advantages of a specific county in New York, as well as the resources provided by these organizations.

Roles and Responsibilities

• Conceptualizing creative ideas with client to ensure alignment with goals.
• Create a community marketing strategy that will help build an engaged community of developers and be responsible for bringing it to life.
• Design and develop work products (print and digital) to drive growth and encourage the Work, Live, and Visit concept.
• Create a tools to onboard new residents so they get the most out of the community and are more likely to stick around.
• Build educational resources to help the community of developers build their knowledge in a creative and engaging way.
• Develop community driven content and help surface great user driven stories to the wider community.
• Assist in identifying community leaders to add more value to the community and create toolkits.
• Establish a framework for getting feedback from the community, using these insights to improve the community.
• Develop a metrics tool to monitor and report on community KPI's

Skills

• Experience in creating and growing a community for municipalities.
• Experience in creating a community strategy from the ground up.
• Customer centric approach.
• Demonstrable content creation skills.
• Excellent written skills and ability to communicate at all levels.
• Excellent presentation skills.
• 5 – 7 years of related experience

Contract Term

Nine Months (Estimated to Start in November)

All your information will be kept confidential according to EEO guidelines.

TMAC Communications is a full-service digital and creative marketing firm headquartered in the Washington, DC Metro area with over 15 years of experience. We provide client’s the right mix of traditional and today’s digital media channel communications. We constantly monitor and evaluate the latest trends allowing us to execute a project that is current and appealing to your audience.