Community Marketing Associate

TMAC Communications; United States; On-site; USD 42,000 - 64,000; Full time

Job summary

TMAC Communications is seeking a Community Marketing Associate for a nine-month contract to drive the Work, Live, and Visit concept across New York State economic development initiatives. You will plan and execute community marketing activities, craft content, and collaborate with municipal partners to attract professionals and retain residents.

Additionally, you will help create websites for three NY economic development organizations, design tools for onboarding new residents, and develop

Qualifications

• Experience in creating a community for municipalities.
• Experience in creating a community strategy from the ground up.
• Customer centric approach.
• Demonstrable content creation skills.
• Excellent written skills and ability to communicate at all levels.
• Excellent presentation skills.
• 5 – 7 years of related experience

Responsibilities

• Conceptualizing creative ideas with client to ensure alignment with goals.
• Create a community marketing strategy that will help build an engaged community of developers and be responsible for bringing it to life.
• Design and develop work products (print and digital) to drive growth and encourage the Work, Live, and Visit concept.
• Create a tools to onboard new residents so they get the most out of the community and are more likely to stick around.
• Build educational resources to help the community of developers build their knowledge in a creative and engaging way.
• Develop community driven content and help surface great user driven stories to the wider community.
• Assist in identifying community leaders to add more value to the community and create toolkits.
• Establish a framework for getting feedback from the community, using these insights to improve the community.
• Develop a metrics tool to monitor and report on community KPI's

Skills

Community marketing

Content creation

Excellent written skills

Presentation skills

5–7 years of related experience

Job description

TMAC Communications is seeking a Community Marketing Associate for two projects (website and campaign work products) with an economic development organization to administrate the development of a campaign to attract new and professionally talented residents to assist with workforce development efforts and enrich our community. It will also help retain current residents by engaging them in a way that make them value and be proud of all the County has to offer (Work, Live, Visit). There is also the creation of a new website or websites for the three economic development organizations in the State of New York. These organizations are authorized and empowered to promote the strengths and competitive advantages of a specific county in New York, as well as the resources provided by these organizations.

Roles and Responsibilities

• Conceptualizing creative ideas with client to ensure alignment with goals.
• Create a community marketing strategy that will help build an engaged community of developers and be responsible for bringing it to life.
• Design and develop work products (print and digital) to drive growth and encourage the Work, Live, and Visit concept.
• Create a tools to onboard new residents so they get the most out of the community and are more likely to stick around.
• Build educational resources to help the community of developers build their knowledge in a creative and engaging way.
• Develop community driven content and help surface great user driven stories to the wider community.
• Assist in identifying community leaders to add more value to the community and create toolkits.
• Establish a framework for getting feedback from the community, using these insights to improve the community.
• Develop a metrics tool to monitor and report on community KPI's

Skills

• Experience in creating a community for municipalities.
• Experience in creating a community strategy from the ground up.
• Customer centric approach.
• Demonstrable content creation skills.
• Excellent written skills and ability to communicate at all levels.
• Excellent presentation skills.
• 5 – 7 years of related experience

Contract Term Nine Months (Estimated to Start in November)

All your information will be kept confidential according to EEO guidelines.

TMAC Communications is a full-service digital and creative marketing firm headquartered in the Washington, DC Metro area with over 15 years of experience. We provide client's the right mix of traditional and today's digital media channel communications. We constantly monitor and evaluate the latest trends allowing us to execute a project that is current and appealing to your audience.