Community Manager

Folks Creative Group; Miami (FL); Hybrid; USD 52,000 - 76,000; Full time

Job summary

Folks Creative Group is seeking a proactive Community Manager to manage hospitality and lifestyle brand accounts. You will engage with audiences in real time, post stories daily, and maintain a strong brand presence across platforms.

You will coordinate with venue managers, respond to inquiries, and collaborate with influencers to amplify campaigns. A strong English proficiency and multi-account experience are essential.

Qualifications

• 2+ years experience as a Community Manager or similar role.
• Advanced English proficiency.
• Experience managing multiple accounts simultaneously.
• Strong understanding of Instagram (Stories, Reels, engagement tactics).
• Highly organized and responsive.

Responsibilities

• Respond to all direct messages in a timely and professional manner.
• Manage guest inquiries, including reservations, requests, and general questions.
• Coordinate with restaurant or venue managers to accommodate guest needs.
• Reply to all comments across posts, reels, and stories.
• Post Instagram Stories daily across multiple accounts (6+ accounts).
• Promote daily specials, events, and key offerings through stories.
• Maintain consistent daily activity (morning, afternoon, night).
• Repost user-generated content aligned with the brand.
• Ensure accounts remain active and visually engaging all day.
• Repost relevant videos and identify trends to boost visibility.
• Collaborate with influencers and manage collaborations.

Skills

Community management

Instagram marketing

Engagement strategy

Multitasking

Content scheduling

Communication

Attention to detail

Proactivity

Tools

Canva

Job description

We are looking for a highly proactive and detail-oriented Community Manager to manage and engage with multiple hospitality and lifestyle brand accounts.

This role is essential in bringing each brand to life daily, ensuring accounts remain active, responsive, and deeply connected with their audiences. The Community Manager will be responsible for real-time engagement, story posting, and maintaining a strong, consistent brand presence across all platforms.

Key Responsibilities

Community Engagement & Interaction

• Respond to all direct messages in a timely and professional manner
• Manage guest inquiries, including reservations, requests, and general questions
• Coordinate directly with restaurant or venue managers to accommodate guest needs
• Reply to all comments across posts, reels, and stories
• Actively engage with users by liking and commenting on relevant content (guests, influencers, tagged posts)

Story Management & Daily Activity

• Post Instagram Stories 7 days a week across multiple accounts (6+ accounts)
• Promote daily specials, events, and key offerings through stories
• Maintain consistent daily activity (morning, afternoon, and night posting)
• Repost user-generated content aligned with the brand
• Ensure accounts remain active and visually engaging throughout the day

Content Amplification

• Repost relevant videos, reels, and trending content that align with brand identity
• Identify opportunities to engage with trending topics and formats
• Support content visibility by resharing key posts and campaigns
• Manage inbound influencer requests and collaborations
• Coordinate with the internal team for approvals
• Share influencer content on stories and support amplification

Brand Presence & Voice

• Maintain a consistent tone of voice aligned with each brand
• Ensure all interactions reflect brand identity and positioning
• Act as the "voice" of the brand in all online interactions

Proactive Engagement

• Engage with local audiences, potential guests, and relevant communities
• Interact with followers to increase visibility and build relationships
• Monitor tagged content and repost high-quality mentions

Additional Responsibilities

• Flag recurring guest feedback, complaints, or trends to the internal team
• Suggest improvements based on community insights (menu interest, peak times, etc.)
• Monitor competitors and report on engagement or trends
• Assist in building engagement strategies to grow audience interaction
• Support campaign launches by ensuring real-time engagement
• Track influencer performance from reposted collaborations

Requirements

• 2+ years experience as a Community Manager or similar role
• Advanced English
• Experience managing multiple accounts simultaneously
• Strong understanding of Instagram (Stories, Reels, engagement tactics)
• Highly organized and responsive
• Strong internet connection and ability to be consistently online

Skills

• Strong communication and interpersonal skills
• Attention to detail and brand sensitivity
• Problem-solving and proactive mindset
• Time management and consistency
• Ability to multitask and prioritize in a fast-paced environment
• Understanding of social media trends and audience behavior

Nice to Have

• Experience in hospitality, restaurants, nightlife, or lifestyle brands
• Experience working with influencers or UGC
• Basic design skills (Canva, IG Story formatting, etc.)