Communications Manager

Best Buy; Bakersfield (CA); Remote; USD 96,000 - 145,000; Full time

Benefits offered by this job

Mentorship

Benefits

Job summary

Best Buy in Bakersfield, CA is seeking a Communications Manager to drive multi-channel marketing with a strong emphasis on retargeting and outbound automation. The role requires 8+ years of end-to-end project leadership in sales marketing, with a remote-friendly schedule and potential on-site collaboration in Bakersfield.

You will craft messaging for sales-marketing buyers, manage events, and optimize spend to impact revenue and acquisition cost while guiding the team toward leadership roles.

Qualifications

• 8+ years steering sales-marketing projects end to end.
• Experience with retargeting and outbound automation.
• Willing to relocate or work on-site in Bakersfield, CA.

Responsibilities

• Automate and scale outbound efforts using multitasking and HubSpot.
• Set and monitor KPIs tied to revenue, retention, and CAC.
• Seed Bakersfield social channels with engaging content.
• Manage event sponsorships and lead-capture programs locally.
• Forecast demand and align marketing investment with sales.
• Segment audiences and personalize outreach to improve response rates.
• Open doors in Bakersfield, CA beyond managerial scope.
• Craft messaging for sales-marketing buyers and decision-makers.

Skills

Retargeting

KPI management

Content strategy

Marketing strategy

Tools

HubSpot

Job description

Step into a Communications Manager position where Multitasking and Affiliate Marketing translate directly into pipeline and bottom-line results. Match 8 years and Retargeting to this Bakersfield job and you unlock $96,000 - $145,000, a remote schedule, and steady upward room.

Key Responsibilities

• Use Multitasking and HubSpot tools to automate and scale outbound efforts
• Set and monitor KPIs tied to revenue, retention, and acquisition cost
• Seed Bakersfield social channels with content that earns replies
• Manage event sponsorships and lead-capture programs across Bakersfield, CA
• Forecast demand and align marketing investment with sales objectives
• Segment audiences and personalize outreach to lift response rates
• Open doors in Bakersfield, CA that a manager title alone can't
• Craft compelling messaging tailored to sales marketing buyers and decision-makers

What You'll Bring

• Comfort being the newest person in the room and the loudest in the notes
• Comfort navigating ambiguity when the brief arrives half-written
• Comfort with remote arrangements and the rhythms of a deadline-driven workplace
• Prior experience working on-site in Bakersfield, CA, or willingness to relocate
• Proven Retargeting judgment when the textbook answer doesn't fit
• 8 or more years steering sales marketing projects end to end

Best Buy treats Bakersfield, CA as both home and laboratory, prototyping experiment-friendly sales marketing ideas no larger rival would risk. At Best Buy, asking for a day off doesn't require a doctor's note or a guilt trip.

Pay starts strong at $96,000 - $145,000, mentorship runs deep, and the road from manager to lead is paved with real benefits.

Last touched this morning, the Communications Manager listing remains active and unfilled.