Communications & Content Marketing Specialist – Contract

Jobtailor; California (MO); On-site; USD 65,000 - 90,000; Full time

Job summary

Jobtailor is seeking a seasoned PR and Communications professional to craft content for businesses, consumers, and employees, develop announcements, product news, client success stories, and leadership profiles, and pitch to media to raise brand awareness.

You will collaborate with internal teams, lead creation of press releases, newsletters, blogs, social posts, and sales collateral, manage social strategy, update the corporate website, and analyze campaigns with Google Analytics to optimize

Qualifications

• Bachelor's degree in communications, journalism, PR, or a related field.
• 3+ years in PR, Communications, or Marketing.
• Proven track record writing press releases, speeches, articles, reports, and web copy.
• Cross-platform content writing expertise (LinkedIn, X, Instagram, etc.)
• Strong knowledge of social platforms, content distribution, and SEO.
• Proficiency in Google Workspace and presentation design.
• Experience with media monitoring tools and wire services.
• Experience managing WordPress sites.
• Skills in video editing and creative design using Canva and Adobe Creative Suite.
• Basic understanding of HTML and UX/UI principles.
• Familiarity with AI tools and Answer Engine Optimization (AEO).
• Bilingualism (French/English) is an asset

Responsibilities

• Create and manage multi-channel content including press releases, social posts, blogs, newsletters, and sales collateral.
• Lead media relations, build relationships with outlets, influencers, and partners.
• Develop content strategies, messaging, and toolkits to support campaigns.
• Analyze campaigns with Google Analytics and industry trends to optimize performance.
• Collaborate with internal stakeholders and the PR firm to plan events and opportunities.

Skills

Content Creation

Media Relations

Social Media Strategy

Cross-Platform Writing

SEO

Education

Bachelor's degree in communications, journalism, PR, or a related field

Tools

WordPress

Adobe Creative Suite

Canva

Google Workspace

Job description

• Create communication content for businesses, consumers, and employees


• Develop announcements, product news, client success stories, leadership and employee profiles, and company highlights


• Pitch content to media to increase brand awareness


• Collaborate with internal departments and weather-brand marketing and social teams


• Lead creation of communication materials, including press releases, newsletters, social posts, blogs, and sales collateral


• Create campaign concepts, messaging, and communication toolkits


• Produce multi-channel content while maintaining brand voice, quality, and style


• Manage and optimize social media strategy, including organic and paid approaches


• Create company-wide social media guidelines and maintain a strategic content calendar


• Update the corporate website with current news and information


• Analyze campaigns, sales reports, Google Analytics, and industry trends


• Implement measurement tools and deliver weekly/monthly social media performance reports


• Recommend channels and technologies to improve performance


• Coordinate media requests and conduct outreach to online media, influencers, and partners


• Work with the PR firm to secure speaking opportunities


• Pitch stories, support marketing campaigns, and assist with PR/Communications event planning


• Build media relationships and drive positive brand awareness


• Liaise with internal stakeholders to meet communication needs

Requirements

• Bachelor's degree in communications, journalism, PR, or a related field


• 3+ years in PR, Communications, or Marketing


• Proven track record writing press releases, speeches, articles, reports, and web copy


• Cross-platform content writing expertise (LinkedIn, X, Instagram, etc.)


• Strong knowledge of social platforms, content distribution, and SEO


• Proficiency in Google Workspace and presentation design


• Experience with media monitoring tools and wire services


• Experience managing WordPress sites


• Skills in video editing and creative design using Canva and Adobe Creative Suite


• Basic understanding of HTML and UX/UI principles


• Familiarity with AI tools and Answer Engine Optimization (AEO)


• Bilingualism (French/English) is an asset


• Portfolio of work preferred


• Knowledge of Canadian and global media across broadcast, print, and online


• Ability to respond to urgent media, consumer, and stakeholder matters in a 24/7 operation

Core Competencies

Demonstrates expertise in creating and managing communication content across multiple channels, including press releases, social media, and web copy, while maintaining brand voice and optimizing performance through analytics. Proficient in media relations, content strategy, and cross-platform writing, with a strong understanding of SEO and digital marketing tools.

Highest-signal resume keywords

• Content Creation


• Media Relations


• Social Media Strategy


• Cross-Platform Writing


• Google Analytics

Hard Skills

• Press Release Writing


• Content Distribution


• SEO


• Video Editing


• Creative Design


• HTML


• UX/UI Principles


• WordPress Management


• Media Monitoring Tools


• Presentation Design

Soft Skills

• Collaboration


• Communication


• Stakeholder Management


• Adaptability


• Problem-Solving

Industry Keywords

• Public Relations


• Communications


• Marketing


• Content Marketing


• Brand Awareness


• Canadian Media


• Global Media

Tools & Technologies

• Google Workspace


• Canva


• Adobe Creative Suite


• Social Media Platforms


• AI Tools