Commercial Operations & Digital Engagement Specialist (Remote)

Freddie Mac; St. Louis (MO); Remote; USD 70,000 - 90,000; Full time

Job summary

A leading company in Life Sciences and Biotechnology is seeking a Digital Marketing Specialist to enhance customer engagement through innovative digital strategies. This role involves conducting research, creating engaging content, and developing social media strategies to drive brand awareness. Candidates should have an associate's degree and relevant experience in SEO and social media marketing, with opportunities for career advancement and a comprehensive benefits package.

Benefits

Comprehensive benefits package

Opportunity for career advancement

Potential for cash bonuses

Qualifications

• Minimum of 1 year of experience in SEO, social media marketing, and digital analytics.
• Proficiency in computer systems including SalesForce.com and Microsoft Office Suite.
• Experience in creating engaging content and digital advertising techniques.

Responsibilities

• Conduct research and analysis on social media platforms to identify leads.
• Create and implement digital engagement strategies for customer interaction.
• Develop and manage engaging social media content aligned with marketing initiatives.

Skills

Search Engine Optimization (SEO)

Social Media Marketing

Digital Analytics

Content Creation

Education

Associate's degree

Bachelor's degree in digital marketing

Tools

SalesForce.com

Microsoft Office Suite

Tableau

SharePoint

Job description

Employer Industry: Life Sciences and Biotechnology

Why consider this job opportunity:
- Salary up to $89,440 per year
- Opportunity for career advancement and growth within the organization
- Comprehensive benefits package, including medical, vision, and dental insurance, life insurance, disability insurance, and a 401(k)-matching program
- Potential for short-term or long-term incentive compensation, including cash bonuses
- Engaging work environment focused on enhancing customer experience and sales productivity
- Involvement in innovative digital engagement strategies and marketing initiatives

What to Expect (Job Responsibilities):
- Conduct research and analysis on social media platforms to identify potential leads and qualified sales contacts, building a robust database for outreach
- Create and implement digital engagement strategies to drive prospecting and customer interaction
- Develop and manage engaging social media content that aligns with marketing initiatives and promotes the employer's products
- Participate in lead generation, vetting, and qualification processes
- Assist in maintaining account, opportunity, and contact data in SalesForce.com

What is Required (Qualifications):
- Associate's degree
- Minimum of 1 year of experience in Search Engine Optimization (SEO) with a focus on optimizing websites and content
- Minimum of 1 year of experience in Social Media Marketing, developing and implementing strategies to build brand awareness
- Minimum of 1 year of experience in Digital Analytics, analyzing website traffic and digital marketing data
- Proficiency in multiple computer systems, including SalesForce.com and Microsoft Office Suite

How to Stand Out (Preferred Qualifications):
- Bachelor's degree in digital marketing
- Experience creating and distributing effective content across various platforms
- Familiarity with digital advertising techniques, including paid search and social media ads
- Understanding of mobile marketing strategies
- Experience with Tableau and SharePoint

#LifeSciences #DigitalMarketing #SocialMediaStrategy #CareerOpportunity #InnovativeEngagement

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