Commercial Manager

Monster Energy; Minneapolis (MN); On-site; USD 66,000 - 88,000; Full time

Job summary

A leading company in the beverage industry is seeking a Commercial Manager to lead commercialization efforts with bottlers. The role involves strategizing sales, managing marketing funds, and collaborating with field sales and marketing teams to ensure brand execution success. The ideal candidate has significant experience in retail and CPG industries, alongside strong analytical and communication skills.

Qualifications

• Prefer a Bachelor's Degree in Business, Marketing, Finance or related field.
• More than 5 years of experience in sales, retail, broker and distributor.
• Proficiency in Excel, Word, and PowerPoint.

Responsibilities

• Lead commercialization duties for the respective bottler region.
• Manage Local Marketing Funds and track budgets.
• Build and implement go-to-market plans for brands.

Skills

Sales Strategy

Marketing

Strategic Planning

Retail Management

Education

Bachelor's Degree in Business, Marketing, Finance or related field

Tools

Excel

Word

PowerPoint

Job description

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Position Summary

As a Commercialization Manager, you will lead the commercialization duties for their respective bottler region. Work in partnership with the local Business Unit (BU) field sales team and the bottler to steward company brands’ success within the bottling system and at retail.

Position Summary

As a Commercialization Manager, you will lead the commercialization duties for their respective bottler region. Work in partnership with the local Business Unit (BU) field sales team and the bottler to steward company brands’ success within the bottling system and at retail.

Essential Job Functions

• Be an expert on the bottler, their systems and processes as well as the local retail landscape. Build, develop, and/or customize programs, go-to-market plans for brands within the bottler region.
• Integrate with BU Leadership team to communicate brand priorities to bottler for execution at retail.
• Manage bottler’s Local Marketing Funds (LMF) to include setting the budget, tracking spend and communicating updates/opportunities to the local field and bottler sales teams. Manage the use of premiums, dealer loaders, point of sale materials, coolers and other equipment to maximize Return on Investment (ROI) in the market. Manage bottler specific supply chain issues to ensure that our brands are forecasted, ordered, warehoused and delivered in an appropriate manner. Manage customer promotional and pricing issues as needed.
• Provide sales updates as needed to all key bottler contacts and leadership on their respective region, including analysis of performance and metrics.
• Spend time in the local markets to ensure brand execution is occurring at the desired levels, maintain a current knowledge of competitive activity and pricing. Steward innovation launches and new product commercialization within the bottler’s territory.
• Report and present performance, issues and opportunities.
• Collaborate with field marketing, brand management and customer teams to create programs for brand and retail success locally
• Build, implement, and manage any incentives implemented with bottler network.
• Communicate customer activity and to ensure placement in the bottler’s “Picture of Success” and commercial standards. Share knowledge and Best in Class examples with peers.
  
  

Position Requirements

• Prefer a Bachelor's Degree in the field of -- Business, Marketing, Finance or related field of study
• More than 5 years of experience in sales -- retail, broker and distributor
• More than 5 years of experience in Consumer Packaged Goods (CPG), beverage industry
• Computer Skills Desired: Proficiency using Excel, Word, and PowerPoint. Experience with forecasting, Nielsen/IRI, POS and Inventory reports
• Additional Knowledge or Skills to be Successful in this role: Possess an understanding of bottler system and DSD networks.
• Represent the Company in a professional manner and possess a strong work ethic
  
  

Base Salary Range $66,000 - $88,000

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Food and Beverage Services

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