Commercial Licensor Marketing Analyst

SGS Consulting; Sacramento (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

SGS Consulting is seeking a results-driven business analyst to coordinate cross-functional meetings, drive commercial planning, and translate market data into strategic recommendations. The role focuses on forecasting processes and aligning partners with global objectives.

You will deliver demand insights, conduct competitive analyses (Circana/NPD), and help shape product and business proposals through data-driven insights. Bachelor's degree required; Sacramento-based position.

Qualifications

• Bachelor's degree required.
• Experience in cross-functional meetings and stakeholder alignment.
• Strong analytical and forecasting capabilities.

Responsibilities

• Facilitate cross-functional collaboration by setting agendas, synthesizing discussions, and driving follow-up actions for global commercial meetings and partner touchpoints.
• Drive commercial planning milestones, ensuring alignment with global business objectives and licensor priorities.
• Deliver actionable demand, POS, and sales insights that guide regional and global strategies.
• Own forecasting processes that support business planning and partner alignment.
• Translate market performance and consumer data into strategic recommendations for internal stakeholders and external partners.
• Lead competitive and category analyses (e.g., Circana/NPD) to identify white space opportunities, optimize product plans, and support new business proposals.

Skills

PowerPoint

Excel

Tableau

BI Tool

Education

Bachelor's

Job description

Job Responsibilities:

• Facilitate cross-functional collaboration by setting agendas, synthesizing discussions, and driving follow-up actions for global commercial meetings and partner touchpoints
• Drive commercial planning milestones, ensuring alignment with global business objectives and licensor priorities
• Deliver actionable demand, POS, and sales insights that guide regional and global strategies
• Own forecasting processes that support business planning and partner alignment
• Translate market performance and consumer data into strategic recommendations for both internal stakeholders and external partners
• Lead competitive and category analyses (e.g., Circana/NPD) to identify white space opportunities, optimize product plans, and support new business proposals

Skills:

• PowerPoint
• Excel
• Tableau
• BI tool

Education/Experience:

• Bachelor's