Commerce Media Manager (Fulltime, Remote)

24 Seven Talent; Chicago (IL); Remote; USD 80,000 - 120,000; Full time

Job summary

A leading media agency is seeking a Commerce Media Manager to lead onsite media execution for retail networks, primarily Walmart. This remote role requires expertise in managing retail media campaigns and strong analytical skills to optimize performance. The ideal candidate will have a proven track record in digital media and excellent communication abilities.

Qualifications

• 5+ years in digital media, with at least 3 years managing retail media campaigns.
• Expertise in WMC audiences and self-service media buying.
• Strong understanding of bid strategies and audience segmentation.

Responsibilities

• Oversee and execute self-service campaign management for Walmart Connect.
• Manage and optimize campaigns inflight, including budget adjustments.
• Lead troubleshooting and stay current with platform updates.

Skills

Campaign Management

Data Analysis

Client Communication

Team Leadership

Strategic Recommendations

Education

Bachelor’s degree in Marketing

Walmart Connect Ad Certifications

Job description

Join to apply for the Commerce Media Manager (Fulltime, Remote) role at 24 Seven Talent

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Join to apply for the Commerce Media Manager (Fulltime, Remote) role at 24 Seven Talent

Job Description

Our client, an integrated media agency, is looking to bring on an experienced Commerce Media Manager starting immediately. This role can be 100% remote, EST/CST hours, and set to start as soon as possible.

Must Haves

• Must have at least 3 years of hands-on experience managing retail media campaigns (self-service buy implementation, notably self-service WMC display media buying experience).
• Must also have Walmart Connect Ad Certifications in 1) Walmart Onsite Display and 2) Measurement and Reporting.

Overview

We are seeking a hands-on, data-driven Commerce Media Manager to lead onsite media execution and optimization across select retail media networks. This role is ideal for a strategic yet executionally strong media leader with experience managing self-service retail media platforms, primarily Walmart, and secondary Kroger and Target. The candidate should be comfortable guiding a team while actively involved in campaign setup, optimization, and analysis.

Responsibilities

• Oversee and execute hands-on, self-service campaign management for Walmart Connect onsite media.
• Implement campaign setup including audience, campaign, and ad group creation.
• Manage and optimize campaigns inflight, including adjustments for delivery and performance.
• Monitor budget pacing and reallocate between ad groups and campaigns as needed.
• Regularly review WMC performance dashboards to inform optimizations and strategic recommendations.
• Partner with analytics and data teams for consolidated campaign reporting.
• Liaise with WMC team to facilitate smooth transition of onsite display from MS to SS and ongoing support.
• Lead troubleshooting and stay current with platform updates, beta opportunities, and best practices.
• Establish performance expectations and best practices for self-service campaign management, leveraging automation, bid strategies, and audience targeting.
• Foster a collaborative team culture, encouraging knowledge sharing and process efficiencies.
• Act as onsite RMN SME to clients, translating media performance into actionable insights.
• Contribute to client presentations and performance reviews.

Requirements

• 5+ years in digital media, with at least 3 years managing retail media campaigns.
• Expertise in WMC audiences, including behavioral and advanced targeting, customer attributes, and shopping journey.
• Hands-on experience with self-service WMC display media buying.
• Proven cross-channel media expertise, including search, programmatic, and display.
• Strong understanding of bid strategies, audience segmentation, and attribution models within retail media networks.
• Ability to translate data insights into strategic recommendations.
• Excellent client communication and presentation skills.
• Highly organized, proactive, and comfortable in a fast-paced environment.
• Ability to manage multiple campaigns and team workflows effectively.
• Bachelor’s degree in Marketing, Advertising, Business, or related field.
• Walmart Connect Ad Certifications in 1) Walmart Onsite Display and 2) Measurement and Reporting.

If interested and qualified, please forward your resume today!