Commerce Search Manager

Starcom; Plano (TX); On-site; USD 75,050 - 107,835; Full time

Benefits offered by this job

Paid Family Care

Adoption support

Flexible working arrangements

Work Your World program

Job summary

Starcom, a Publicis Groupe agency, seeks a Manager of Commerce Media in the United States with Amazon experience to drive performance for major brands. Lead a team of Senior Analysts and Analysts within the Search and Precision capability to set metrics, report results, and build client relationships.

You will develop and execute shopper marketing strategies, oversee campaigns, and present media recommendations to clients.

Qualifications

• A four-year degree and 5 to 7 years of digital media experience, 4+ years of SEM/eCommerce/Shopper Marketing experience.
• Prior experience managing direct report(s) preferred
• Strong familiarity with the digital environment and media planning/buying; Retailer priority is Amazon; Platforms: SKAI or Pacvue experience preferred
• Keen attention to detail and analytical approach to objectives
• Fluency with Microsoft Office (Word, PowerPoint, Excel)
• Excellent client presence and ability to lead discussions with leadership
• Willingness to travel as needed; familiarity with AI tools is a plus

Responsibilities

• Serve as primary contact for day-to-day clients and lead search strategies and analyses.
• Oversee analysts, monitor campaigns, and drive optimization and reporting.
• Develop paid shopper marketing best practices and ensure quality across activations.
• Lead client-facing recaps and translate strategies into final media recommendations.
• Manage budgets, forecasts, and data-based rationale for recommendations.
• Collaborate with internal teams and external stakeholders to grow accounts.

Skills

Digital media experience

SEM/eCommerce/Shopper Marketing

Team leadership

Analytical skills

Communication skills

Travel willingness

Amazon knowledge

Education

Four-year degree

Tools

SKAI

Pacvue

Excel

Job description

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire, move people, and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

This role at Starcom will serve as a member of Publicis Groupe's strategic internal agency, Constellation. Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

Overview

We are looking for an outstanding Manager of Commerce Media — someone who can win the hearts of clients, inspire junior staff, and skillfully juggle multiple pieces of business. This is an opportunity for a digital media star, with Amazon-specific experience, to actively drive performance for one of the largest brands on the planet. In this role, you can make a real difference in our clients’ business and our own.

Responsibilities

As the Manager of Commerce Media, you’ll manage the strategic components within an integrated Shopper Marketing campaign. You will lead a team of Senior Analysts and Analysts within the Search and Precision capability team to establish performance metrics, report results and foster client and vendor relationships. You’ll identify optimizations, support the build of client decks and attend client meetings as the face of our digital media plans. Most importantly, you must possess a strong inner drive to bring your knowledge and hands‑on self‑serve expertise on Amazon to a growing team and enjoy working with some of the finest minds in the industry.

Day To Day Your Role Includes

• Serving as a primary contact for day‑to‑day clients
• Spearheading the development of search strategies and analyses for clients (e.g., keyword recommendation, day‑parting, timing/scheduling strategy)
• Oversee Senior Analysts and Analysts and ensure daily search campaign monitoring, optimization, reporting and testing
• Establishing and driving paid shopper marketing best practices to assimilate across tactics and activations
• Maintaining a level of quality assurance and accountability for delivering campaigns and executions with precision
• Write and deliver media strategies, and overseeing the translation of these strategies into final media recommendations
• Ensuring that media deliverables meet and align with client goals and objectives
• Lead retailer and vendor RFPs, with attention to audience targeting strategy and use of best practices
• Overseeing performance forecasts, budget allocations and providing data‑based rationale for these recommendations
• Prioritize teamwork and delegating responsibilities
• Providing creative solutions to client challenges
• Lead client facing recaps
• Understanding big picture implications and how insights can be applied in other programs and environments
• Understand and explain attribution model across retail search partners
• Fostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholders
• Developing and maintaining quality control procedures for campaign implementations
• Understanding and effectively communicating our value proposition, technology, and processes as related to the growth of current and prospective agency accounts
• Adopting established account management standards and program management best practices
• Participating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performance
• Active knowledge sharing with capability and broader agency
• Embracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosity
• Contribute to Commerce COE to support capability development across the agency
• Assisting in the development and documentation of best practices for improving communication and collaboration within the team and the group

Qualifications

• A four-year degree and 5 to 7 years of digital media experience, 4+ years of SEM/eCommerce/Shopper Marketing experience
• Prior experience managing direct report(s) preferred
• Strong familiarity with the digital environment and a clear understanding of media planning and buying process; Retailer priority is Amazon. Platforms: SKAI or Pacvue experience preferred
• Keen attention to detail and an analytical approach to achieving objectives
• Solid quantitative and research skills, and proven data interpretation capability
• Fluency with Microsoft Office (Word, PowerPoint, Excel).
• Excellent client presence and ability to lead discussions with internal and external leadership
• Strong ability to understand client objectives and how they translate into search and media strategies
• Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
• Willingness to travel as needed – you’re open to new places, new faces and new ideas
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our Best-in-class Wellness And Benefits Offerings Include

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere. Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $75,050.00 – USD $107,835.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/5/2026.