Chief Sales Officer

ProFormance Builder Solutions

Florida

On-site

USD 200,000 - 350,000

Full time

33 hours ago
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Job summary

Proformance Builder Solutions seeks a transformational Chief Sales Officer to build the sales infrastructure for its next growth stage. You will lead sales operations, enablement, and two field sales directors with a data‑driven mandate to scale revenue across multi‑market expansion.

You will establish forecasting discipline, KPI dashboards, and accountable compensation and territory strategies to drive growth toward a $1B national platform over the coming decade.

Qualifications

  • Experience scaling a B2B organization with multi-market growth.
  • Hands-on with CRM discipline, forecasting, dashboards and KPIs.
  • Ability to design compensation plans and governance structures.

Responsibilities

  • Architect and implement the Proformance Sales Operating System.
  • Own sales operations, enablement, and inside sales leadership.
  • Develop forecasting and reporting for visibility and planning.
  • Set KPIs, dashboards, and performance management.
  • Refine territory strategy and compensation plans.

Skills

CRM discipline
Forecasting
Dashboards
KPI architecture
Compensation design
Sales process
Accountability systems

Tools

CRM systems

Job description

Compensation: $200k-$350k base.

Position Summary

Proformance Builder Solutions is seeking a transformational Chief Sales Officer to build the sales infrastructure required for its next stage of growth. Proformance is a technology-forward, high-volume, safety oriented roof & siding provider for the industries largest home builders serving national and regional homebuilders across roofing, siding, house wrap, soffit, and fascia. The company supports approximately 20,000 homes annually across eight branch locations and is expanding rapidly.

This is a builder role, not a maintenance role. The CSO will create the systems, leadership structure, operating cadence, forecasting discipline, and accountability needed to make growth more predictable and scalable. The successful executive will be an operator first and a salesperson second, with the judgment and presence to challenge the executive team using data-backed recommendations.

The Opportunity

  • Build a scalable sales operating system capable of supporting significant multi-market expansion.
  • Create visibility into pipeline performance, forecasting, resource allocation, and revenue predictability.
  • Establish accountability and performance management throughout the sales organization.
  • Partner with executive leadership to execute the company’s long-term growth strategy.
  • Transform sales from a relationship-driven function into a disciplined, data-led growth engine.
  • Help position Proformance to grow from its current scale toward a $1B+ national platform over the next decade.

Primary Responsibilities

  • Architect and implement the Proformance Sales Operating System, including process, playbooks, stage definitions, governance, and management cadence.
  • Own sales operations, sales enablement, and the inside sales organization, and directly lead two field sales directors.
  • Build executive forecasting and reporting that improves predictability, pipeline visibility, and resource planning.
  • Establish KPIs and dashboards for executives, sales leaders, and individual contributors.
  • Assess the current organization, clarify roles and spans of control, and determine hiring, development, succession, and performance-management needs.
  • Design and refine territory strategy, market expansion priorities, compensation plans, quota structures, and incentives.
  • Create a culture of accountability through clear expectations, consistent inspection, coaching, and data-led decisions.
  • Partner with the executive team on long-term revenue strategy, new-market entry, and service-line expansion.
  • Exercise full authority to redesign compensation plans, adjust organizational structure, add headcount, and make performance-based talent decisions required to improve effectiveness and scalability.

Required Experience

  • Demonstrated success scaling a B2B organization at or beyond the $50M stage; experience supporting substantial multi-market revenue growth is strongly preferred.
  • Experience leading sales teams of approximately 15-30+ people and building functions, systems, and leadership capability rather than only inheriting a mature organization.
  • Hands-on experience with CRM discipline, forecasting, dashboards, KPI architecture, compensation design, sales process, and accountability systems.
  • Ability to translate growth goals into organizational design, capacity plans, market priorities, and measurable execution rhythms.
  • Experience working with complex, multi-location or field-based commercial organizations.

Preferred Background

  • Experience in large-scale subcontracting, specialty contracting, building products distribution, or another operationally complex B2B service environment.
  • Exposure to technology-enabled businesses and leaders who use systems and data to drive decisions.
  • Construction experience is not required. Candidates must demonstrate modern, scalable, technology-forward commercial leadership. Traditional homebuilder sales backgrounds are less preferred unless paired with strong operational leadership experience.

Leadership Profile

  • Builder, not maintainer
  • Analytical and data-led
  • Candid, direct, and willing to challenge leadership with facts and data
  • High-accountability operator
  • Comfortable with ambiguity and rapid change
  • Competitive, humble, and hands-on
  • Able to move between enterprise strategy and operating detail
Additional Job Application Terms

This job is part of LinkedIn’s Full-Service Hiring beta program. Eligibility is limited to candidates located in and performing services in the United States, excluding those based in Alaska, Hawaii, Nevada, South Carolina, or West Virginia.

We’re committed to making our hiring process as smooth and timely as possible, and we understand that waiting to hear back can add to the anticipation. If you’re a potential fit, our team will reach out within two weeks to progress you to the next stage. If you don’t hear from us in that time, we encourage you to explore other opportunities with our team in the future, and we wish you the very best in your job search.

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