Chief Operating Officer (COO)

Infusion Capital Group; New York (NY); On-site; USD 180,000 - 300,000; Full time

Job summary

HighRise Capital is seeking a highly driven Chief Operating Officer (COO) – Sales & Growth to own day-to-day operations, the sales organization, performance, training, accountability, and growth.

This hands-on leader will turn the CEO’s vision into daily execution, lead daily sales meetings, coach on-floor performance, build scalable systems, and develop future managers to drive sustainable expansion.

Responsibilities

• Own day-to-day operations and ensure execution of the CEO's vision.
• Lead daily morning sales meetings and set daily objectives.
• Maintain a strong presence on the sales floor and coach staff.
• Develop training programs and identify future managers.
• Define KPIs, conduct performance reviews, and manage talent.
• Drive recruiting, onboarding, and team growth to scale the business.
• Align departments to grow headcount, revenue, and profitability.

Job description

HighRise Capital is seeking a highly driven Chief Operating Officer (COO) – Sales & Growth to take ownership of the company’s day-to-day operations, sales organization, employee performance, training, accountability, and growth.

The COO will act as the operational leader of the company and will be responsible for turning the CEO’s vision into daily execution.

This is a hands‑on leadership position.

We are looking for someone who wants to be on the sales floor, understands what is happening throughout the organization, knows the numbers, develops employees, holds people accountable, and continuously pushes the company toward higher production.

The COO will be responsible for building a disciplined, competitive, high-performance culture where employees understand exactly what is expected of them every day.

Core Responsibilities

Run The Company Day-to-Day

Take ownership of the daily operation of the business.

The COO will:

• Run daily company operations.
• Ensure the office opens and operates effectively every morning.
• Make sure employees are on time, prepared, and working.
• Maintain structure and accountability throughout the sales floor.
• Coordinate sales, underwriting, processing, operations, and management.
• Identify operational problems before they become larger issues.
• Ensure management is executing company priorities.
• Create systems that allow the organization to scale.
• Report directly to the CEO on company performance.

The CEO should be able to set the direction of the company while trusting the COO to make sure that direction is executed every day.

Daily Morning Sales Meeting

The COO will personally lead a daily morning sales meeting.

The meeting should establish the tone and objectives for the day.

Topics should include:

• Previous day’s production
• Applications received
• Approvals
• Deals funded
• Funded volume
• Revenue generated
• Individual and team performance
• Current pipeline
• Daily targets
• Follow‑ups that need attention
• Wins and lessons from the previous day
• Sales strategy
• Motivation and accountability

Every employee should leave the meeting knowing exactly what they are expected to accomplish that day.

Sales Floor Leadership

The COO will maintain an active presence on the sales floor.

Responsibilities include:

• Monitoring employee activity.
• Ensuring representatives are consistently calling and following up.
• Identifying employees who need assistance or additional training.
• Reviewing sales conversations and performance.
• Helping managers improve underperforming representatives.
• Maintaining urgency throughout the day.
• Ensuring leads and opportunities are being worked properly.
• Preventing strong opportunities from being neglected.
• Creating healthy competition between individuals and teams.

This is not a position for someone who wants to manage entirely from an office.

The COO should understand what is happening on the floor throughout the day.

Training & Development

Build a structured training program for new and existing employees.

Training should include:

• MCA and business‑financing fundamentals
• Product knowledge
• Prospecting
• Opening a sales conversation
• Merchant qualification
• Application generation
• Follow‑up
• Objection handling
• Closing
• Pipeline management
• CRM discipline
• Professional communication
• Compliance
• Sales psychology

The COO will also identify future managers and develop leadership internally.

Performance Management

Create clear expectations for every position.

Establish measurable KPIs for:

• Calls
• Conversations
• Applications
• Approvals
• Follow‑ups
• Conversion rates
• Funded deals
• Funded volume
• Revenue

Performance should be measured objectively.

The COO will conduct regular performance reviews and work with managers to develop employees who are below expectations.

When employees consistently fail to meet expectations despite coaching and appropriate opportunities to improve, the COO will be responsible for making necessary personnel decisions in coordination with company leadership.

Recruiting & Team Growth

The COO will be responsible for helping High Rise Capital continuously improve and expand its team.

Responsibilities include:

• Establishing hiring targets.
• Working with recruiters.
• Interviewing senior and key sales hires.
• Building onboarding systems.
• Improving employee retention.
• Identifying future managers.
• Developing management layers as the company grows.
• Creating career paths for high‑performing employees.

The goal is not simply to add headcount.

The goal is to continuously increase productive headcount.

Company Growth

The COO will be accountable for helping grow the overall business.

This includes identifying ways to increase:

Headcount Applications Approvals Fundings Funded Volume Revenue Profit

The COO should constantly evaluate where the company is being constrained.

That may include:

• Recruiting
• Training
• Management
• Lead flow
• Sales performance
• Technology
• Underwriting
• Processing
• Lender relationships
• Operational efficiency

The COO will work with the CEO to establish monthly, quarterly, and annual growth targets and then build the operational plan necessary to reach them.

Management Structure

The COO will oversee company leadership and ensure every department is operating toward the same