Chief Marketing Officer

Baskervill; Richmond (VA); On-site; USD 120,000 - 170,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid parental leave

401(k) with employer match

Short- and long-term disability

Paid personal time and holidays

Flex spending account

Job summary

Baskervill seeks a strategic Chief Marketing Officer to lead marketing and business development across offices. You’ll shape brand, client relationships, and growth, reporting to the CEO and collaborating with practice leaders.

This senior role drives integrated marketing, communications, and market intelligence, with accountability for budgets, teams, and performance metrics to fuel growth and market presence.

Qualifications

• Bachelor’s degree or equivalent in marketing, communications or business development.
• 12-15+ years of progressively responsible leadership in marketing or growth.
• Professional services experience, ideally in architecture/engineering/design.
• Ability to translate business strategy into actionable priorities and measurable outcomes.
• Experience building and leading high-performing teams and managing budgets.

Responsibilities

• Lead firmwide growth strategy and annual marketing and BD planning.
• Oversee brand governance, activation, and ongoing strategy initiatives.
• Direct integrated communications across PR, digital marketing, thought leadership.
• Coordinate BD approach, client relationships, pipeline, and forecasting.
• Advise the CEO and leadership on market positioning and growth opportunities.
• Develop a high-performing marketing and BD team with clear roles and budgets.
• Monitor market intelligence, CRM, analytics, and performance metrics.

Skills

Strategic leadership

Marketing leadership

Business development

Executive collaboration

Budgeting & analytics

Education

Bachelor's degree or equivalent

Professional services experience

Tools

CRM systems

Marketing automation

Job description

Shape the next chapter of growth at Baskervill. We’re seeking a strategic, collaborative Chief Marketing Officer to lead our integrated marketing and business development functions and strengthen how we position brand, build client relationships, compete for meaningful work and grow across markets and offices. As Baskervill’s marketing and growth executive, the CMO will operate as an integral member of the firm’s leadership structure, with direct access to executive and practice leadership.

What you’ll lead:

• Firmwide growth strategy and annual and long-range marketing and business development planning aligned with Baskervill’s strategic and financial goals.
• Brand evolution, governance, and activation, including the firm’s ongoing brand strategy initiative.
• Integrated communications and visibility across public relations, thought leadership, digital marketing, executive visibility, industry engagement, and organizational change.
• A coordinated business development approach that strengthens priority client relationships, seller-doer engagement, pipeline management, and opportunity forecasting.
• Serve as a strategic advisor to the CEO, COO, Board, and practice leadership on market positioning, growth opportunities, and organizational priorities.
• The structure and development of a high-performing marketing and business development team, with clear roles, priorities, accountability, and resource planning.
• Market intelligence, CRM, analytics, budgets, and performance measures that support informed executive decisions and continuous improvement.

What you’ll bring:

• Bachelor’s degree or equivalent extensive experience in marketing, communications, or business development.
• 12-15+ years of progressively responsible leadership experience in marketing, BD, or strategic growth, including senior executive or firmwide leadership responsibilities.
• Professional services experience required; architecture, engineering, design, or related AEC industry experience strongly preferred.
• Demonstrated success developing and executing integrated marketing, brand, BD, and growth strategies aligned with organizational objectives.
• Proven experience advising executive leadership, leading organizational change, and translating business strategy into actionable priorities and measurable outcomes.
• Demonstrated experience building high-performing teams, establishing effective business development and pursuit processes, and managing strategic budgets and investments.

Why Baskervill?

People come to Baskervill because the work matters, they stay because the people matter. That’s why our benefits are designed to support real life, not just work life. That includes:

• Medical, dental, and vision coverage
• Paid parental leave
• A 401(k) with employer match
• Short- and long-term disability coverage
• Paid personal time, paid holidays, and a floating holiday
• Flex spending account
• Annual salary of $120,000–$170,000, based on experience and skills

While the range shown provides an overview of the expected compensation for this role, the salary ultimately offered will reflect the selected candidate’s unique qualifications, experience, and overall fit, as well as internal compensation practices and market trends.

We’re also deeply invested in community impact. Through our 5% Ask initiative , Baskervill employees collectively contribute an average of 1,000 volunteer hours each year, working with local nonprofit organizations.

But don’t just take our word for it—our culture of care and opportunity has earned us repeated ‘Best Places to Work’ recognition from Virginia Business and Orlando Business Journal.

Baskervill is an equal opportunity employer and a drug‑free workplace, and we consider all qualified candidates without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected status. We’re also committed to providing reasonable accommodations when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause undue hardship.