Chief Luxury Social Media Director

BHC; United States; On-site; USD 120,000 - 190,000; Full time

Job summary

Beemok Hospitality Collection seeks a visionary Social Media Director to own strategy, narrative, and execution across its luxury brands. Reporting to Brand Director, you will lead multi-brand social programs, paid campaigns, influencer partnerships, and community engagement with a balance of precision and creativity.

You will collaborate with Creative, PR, Events, and Marketing to ensure each property speaks with a distinct, compelling voice across Instagram, LinkedIn, YouTube, and emerging

Qualifications

• 7+ years in social media and digital marketing, with senior/lead experience.
• Bachelor’s degree in marketing, communications, hospitality, or related field.
• Hospitality, luxury lifestyle brand experience preferred.
• Strong brand strategy understanding and cross-functional collaboration.

Responsibilities

• Own social strategy and voice for all BHC brands and properties.
• Lead paid social campaigns and performance reporting.
• Develop content narratives reflecting brand identity and guest experience.
• Collaborate with Creative, PR, Events, and Marketing teams.
• Oversee influencer partnerships and creator campaigns.

Skills

Senior leadership

Strategic thinking

Brand storytelling

Cross-functional collaboration

Copywriting

Education

Bachelor's degree in marketing/communications/hospitality

Tools

Figma

Meta Ads Manager

Sprout Social

Monday.com

Job description

Beemok Hospitality Collection seeks a visionary Social Media Director to own strategy, narrative, and execution across its luxury brands. Reporting to Brand Director, you will lead multi-brand social programs, paid campaigns, influencer partnerships, and community engagement with a balance of precision and creativity.

You will collaborate with Creative, PR, Events, and Marketing to ensure each property speaks with a distinct, compelling voice across Instagram, LinkedIn, YouTube, and emerging