Chief Growth & Brand Officer

WITCO

Dallas (TX)

On-site

USD 150,000 - 210,000

Full time

4 days ago
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Benefits offered by this job

Competitive compensation
Generous ESPP through FNF

Job summary

Real Geeks is seeking a strategic, hands-on marketing leader to own and drive our marketing strategy, sharpen brand positioning, and accelerate growth. You will lead a small team and collaborate with Sales, Product, and Training to ensure messaging, campaigns, product launches, and customer experiences are aligned.

The role requires turning positioning into demand, driving organic growth, and translating insights into measurable business outcomes.

Qualifications

  • Significant experience in B2B marketing, ideally in SaaS, technology, or a subscription-based business.
  • Proven success developing marketing strategies, positioning products, and building brand awareness in competitive markets.
  • Experience leading product marketing, go-to-market strategies, and successful product or feature launches.
  • Deep understanding of organic growth, content marketing, SEO, AI search trends, and modern demand generation.
  • Experience owning marketing budgets and managing investments against measurable business outcomes.
  • Experience leading small, high-performing marketing teams and managing cross-functional initiatives.
  • Strong understanding of the relationship between marketing, sales pipeline, customer acquisition, product adoption, and revenue.
  • Excellent analytical skills and experience using data, attribution, and performance metrics to inform decisions.
  • Exceptional communication, storytelling, and stakeholder management skills.
  • Experience in real estate technology or the real estate industry is strongly preferred.

Responsibilities

  • Develop and own a comprehensive marketing strategy aligned with company objectives and revenue goals.
  • Define and sharpen our brand positioning, differentiation, value propositions, and messaging across key customer segments.
  • Translate market insights, customer needs, and competitive intelligence into clear marketing priorities.
  • Build integrated marketing plans that connect brand awareness, organic growth, demand generation, product marketing, and customer engagement.
  • Establish a consistent, compelling brand narrative across all marketing channels and customer touchpoints.
  • Lead, coach, and develop a team of three marketing professionals, creating clarity around priorities, ownership, and expectations.
  • Own the overall marketing budget, ensuring investments align with company strategy, priorities, and revenue objectives.
  • Define and own marketing KPIs, performance dashboards, and reporting.
  • Lead organic growth initiatives that expand Real Geeks' visibility, authority and market position.
  • Develop integrated launch campaigns to drive awareness, interest, and adoption of new and existing products.

Skills

B2B marketing
SaaS experience
Product marketing
Go-to-market strategy
Brand storytelling

Job description

Real Geeks is seeking a strategic, hands-on marketing leader to own and drive our marketing strategy, sharpen brand positioning, and accelerate growth. You will lead a small team and collaborate with Sales, Product, and Training to ensure messaging, campaigns, product launches, and customer experiences are aligned.

The role requires turning positioning into demand, driving organic growth, and translating insights into measurable business outcomes.

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