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Avela is seeking a full-time Go-to-Market Sales Executive to grow our charter sector. You will own the full sales cycle—from prospecting to close—through direct outreach, field events, and close collaboration with marketing and product teams.
We value candidates who have lived the client experience, with 4+ years of professional work and 2+ years in charter administration roles. You must be an excellent communicator, entrepreneurial, and comfortable operating with ambiguity.
Work with our Go to Market team to grow our business in the charter sector. You'll be responsible for generating demand and building pipeline, including through direct outreach, field events, and marketing support, as well owning deals and working them through close.
Although similar to a sales / Account Executive role, since we're a startup, we need someone who will be extraordinarily proactive and do whatever it takes to grow the business.
For this role, we aren't looking for traditional sales people - we want practitioners who have lived the experiences of our clients and empathize with their work and challenges. The best candidates would be former CMO leaders or administrators in student services, operations, accountability, or enrollment. Sales, partnerships, development/fundraising, or other business experience is helpful, but we are open to eager candidates with a competitive drive who want to learn the ropes. Candidates must live within 1 hour of our hubs in San Francisco or Boston.
You'll be a full stack sales executive, responsible for all stages of the sales process:
Understanding Avela's go to market strategy and ideal customer profile (ICP)
Learning the Avela product inside and out
Mastering pricing and packaging
Build target lists matching ICP using tools like LinkedIn, RocketReach, Clay, and district websites.
Send outbound emails
cold calls
supporting marketing with outbound campaigns
mining referral networks.
Working the deal
attending all meetings
Demoing the product (and leveraging specialists for high priority demos)
Leveraging professional and technical services specialists
building relationships with stakeholders and influencers
understanding decision-making process and political
following up, checking in
submitting proposals and quotes
Closing the deal
Pricing and negotiation
Contracting
Navigating procurement
Entering the information correctly into Hubspot
Confirming contract information is correctly synced with TABS,
Monitoring TABS to ensure invoices are paid
Handing off the customer
Coordinating internally to identify the CSM
Introducing the client to the CSM and implementation team
Joining the first kick-off call to ensure smooth handoff to implementation team
OTE: $150,000 - $200,000+
Bonus: $70,000 - $120,000+
Equity: ~5,000 Shares
Compensation outside of hubs is 20-30% less.
Preference for Candidates Based in San Francisco Bay Area or Greater Boston
4+ years of full time professional experience
2+ years in charter administration role, preferably at a large CMO/network in operational roles including CEO/Executive Director, Enrollment, Student Services, Accountability, or Operations.
Passion for education, equity, or social impact
Entrepreneurial spirit and drive, extraordinary comfort with ambiguity
Excellent communicator, including written and oral
Among the best at what you do with a growth mindset and desire to constantly improve
Legal ability to work in the US without Visa sponsorship.