Channel Sales Manager

Netrio; Northern (KY); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Netrio is seeking a Channel Manager to expand our Channel Sales network by recruiting, training, and managing partnerships that sell our Managed IT Services, Cloud, Security, and related offerings. You will drive partner enablement, exceed sales KPIs, and collaborate with Sales, Marketing, and Technical Ops to accelerate growth.

Ideal candidates bring 5+ years in technology or managed services sales, strong relationship skills, and a proven track record of partner-led revenue.

Qualifications

• 5+ years of technology or managed services sales experience.
• Experience recruiting and developing channel partnerships.
• Ability to communicate complex value propositions to partners and customers.

Responsibilities

• Identify, recruit, and onboard new channel partners.
• Educate partners on Netrio’s core services and differentiators.
• Meet and exceed sales quotas and KPIs.
• Support partners through the sales cycle—from qualification to contract.
• Drive market awareness via events, webinars, and joint marketing.
• Collaborate cross-functionally with Sales, Technical Operations, and Marketing.
• Maintain accurate pipeline data in CRM systems.
• Develop processes to streamline partner engagement.
• Conduct quarterly business reviews with key partners.
• Forecast revenue potential and provide leadership insights.

Skills

Business development

Relationship management

Executive communication

Presentation & negotiation

CRM (Salesforce)

Remote work

Strategic selling

Multitasking

Technology/managed services sales

Channel sales

Education

Bachelor's degree in Business/Marketing/Communications

Tools

Salesforce

Microsoft Office

Virtual collaboration tools

Job description

Driven by a combination of company growth, market demand, and success with Netrio’s Channel Partner program, the Channel Manage r plays a critical role in expanding Netrio’s Channel Sales network. This role focuses on recruiting, training, and maintaining strategic engagement with new and existing channel partners who sell Netrio’s core offerings —Managed IT Services, Managed Security, Cybersecurity Governance, Cloud Services, Network as a Service, Voice & Collaboration, and Professional Service s

.

Through strong relationship management, data-driven insights, and a proactive approach to partner enablement, the Channel Manager directly contributes to revenue growth, brand visibility, and partner loyalty. This role requires a combination of strategic thinking, technical fluency, and the ability to communicate Netrio’s value proposition effectively to partners and end customers alike.

The Channel Manager will be empowered to challenge the status quo, foster long-term partnerships, and act as both a team collaborator and independent driver of success.

RESPONSIBILITIES:

Partner Development

• Identify, recruit, and onboard new channel partners through direct outreach, strategic alliances, and collaboration with Technology Solution Distributors (TSDs).Build strong, long-term relationships with partners that drive consistent engagement and revenue growth.
• Educate partners on Netrio’s core services, target client profiles, and unique differentiators to ensure alignment and enablement.
• GrowthMeet and exceed assigned sales quotas, KPIs, and performance metrics.
• Support partners throughout the sales cycle—client qualification, proposal development, quoting, technical design, and contract management.
• Drive market awareness of Netrio’s solutions through active participation in partner events, webinars, and joint marketing efforts.

Process & Cooordination

• Collaborate cross-functionally with Sales, Technical Operations, and Marketing to align partner strategies with company obectives.
• Ensure smooth coordination of onboarding, quoting, ordering, and deployment activities between partners and internal teams.
• Maintain accurate and timely records of partner activities, forecasts, and pipeline data in CRM systems.
• Develop processes that streamline partner engagement and improve efficiency across the Channel program.

Strategic Enablement & Reporting

• Conduct quarterly business reviews with key partners to assess performance and identify growth opportunities.
• Analyze partner performance data and trends to forecast revenue potential and refine strategy.Deliver reporting and insights to leadership on partner health, opportunities, and at-risk relationships.
• Support continuous improvement of the Channel Program through feedback loops and performance analysis.

SKILLS & QUALIFICATIONS

• Strong business development and relationship management skills with a proven ability to drive partner-led growth.
• Demonstrated ability to influence outcomes through persuasive communication and strategic insight.
• Excellent presentation and negotiation skills with C-level executives.
• Entrepreneurial, self-starter mindset with the ability to work independently in a fast-paced, remote environment.
• Strong organizational and time management abilities with capacity to handle multiple partner initiatives simultaneously.
• Solid understanding of solution-based selling and business outcome–drive n approaches. High proficiency in CRM systems (Salesforce or equivalent), Microsoft Office Suite, and virtual collaboration tools.
• 5+ years of experience in technology or managed services sales with measurable results.
• Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent experience).

PREFERRED EXPERIENCE

• 2+ years of experience managing or recruiting Channel Partners (TSDs, VARs, IT Consultants, Cloud Providers.
• Deep understanding of Managed IT, Cloud, Security, and Communications.
• Proven success building and scaling channel sales programs in the technology sector.
• Experience presenting complex technical solutions in a way that drives business outcomes.
• Ability to travel up to 25% of the time for partner visits, conferences and events.

At Netrio, our people are at the heart of everything we do. Guided by our core values—Empathy, Partnership, Integrity, Accountability, and Innovation—we foster a culture where collaboration and trust drive real impact. We believe in listening first, delivering on our promises, and pushing the boundaries of what’s possible with technology. If you’re passionate about making a difference and want to be part of a team that grows together and leads with purpose, we invite you to explore our open opportunities and join us on our mission.