Channel Marketing & Programs Manager

Cloudflare, Inc.; San Francisco, California, Boston (CA, MO, MA); On-site; USD 80,000 - 120,000; Full time

Job summary

Join a forward-thinking technology company dedicated to building a better Internet. As a Channel Marketing & Programs Manager, you will lead innovative marketing initiatives across Canada, collaborating closely with partners and internal teams to drive revenue growth. This role offers the opportunity to shape impactful marketing strategies while working in a dynamic environment. If you are passionate about results-driven marketing and eager to make a difference, this position is perfect for you.

Benefits

Flexible Work Hours

Health Insurance

Retirement Plan

Professional Development

Remote Work Options

Wellness Programs

Paid Time Off

Employee Discounts

Team Building Activities

Diversity and Inclusion Initiatives

Qualifications

• 5-7 years of marketing experience in Canada, including work with resellers.
• Strong organizational skills and cross-functional collaboration abilities.

Responsibilities

• Develop and execute the Canada Marketing Plan with partners.
• Track, analyze, and optimize campaign performance using Salesforce.

Skills

Marketing Strategy

Event Management

Salesforce

Cross-functional Collaboration

Project Management

SaaS Knowledge

Education

Bachelor's degree in Marketing

MBA

Tools

Salesforce

Marketing Automation Tools

Job description

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world's largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine's Top Company Cultures list and ranked among the World's Most Innovative Companies by Fast Company.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!

Position Location: Toronto, Ontario

About the Role:

Cloudflare's Marketing team is seeking a Channel Marketing & Programs Manager to lead partner initiatives, hosted events, and marketing campaigns across Canada. In this role, you'll collaborate closely with partners and our regional marketing team to develop and execute high-impact programs that drive pipeline growth and revenue. Success in this role requires experience in designing and executing revenue-generating programs in partnership with both direct sales teams and reseller partners.

What You'll Do:

• Develop and execute the Canada Marketing Plan, working closely with internal teams and partners.


• Plan and manage marketing campaigns, events, channel programs, and digital initiatives to drive customer engagement and sales growth.


• Track, analyze, and optimize campaign performance using Salesforce and other marketing tools.


• Advocate for partner and country-specific marketing needs, securing internal resources and aligning initiatives with global programs.


• Manage partner incentives, budgets, and MDF (Marketing Development Funds) to maximize impact.


• Collaborate cross-functionally with Partner Account Managers (PAMs), Field Marketers, and other stakeholders to ensure seamless program execution and success.
  
  

Key Qualifications & Skills:

• 5-7 years of marketing experience in Canada, including work with resellers.


• Bachelor's degree in Marketing, Business, or Communications (MBA a plus).


• Strong organizational skills and cross-functional collaboration abilities.


• Hands-on experience with Salesforce and marketing automation tools.


• Ability to work independently, manage multiple projects, and thrive in a fast-paced environment.


• Prior experience in SaaS, cybersecurity, or networking is a plus.
  
  

This is an exciting opportunity to help shape Cloudflare's channel marketing strategy in Canada. If you're passionate about driving results through innovative marketing programs, we'd love to hear from you!

What Makes Cloudflare Special?

We're not just a highly ambitious, large-scale technology company. We're a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare's enterprise customers--at no cost.

Athenian Project: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.

1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here's the deal - we don't store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you'd like to be a part of? We'd love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [e-mail] or via mail at 101 Townsend St. San Francisco, CA 94107.