Channel Marketing Manager - Amazon & Retail

WCL Group; Bellevue (WA); On-site; USD 72,000 - 98,000; Full time

Job summary

WCL Group is seeking a Channel Marketing Manager- Amazon & Retail in Bellevue, WA, to lead market research and Go-To-Market strategies for TV, Audio, and Monitors. The role focuses on end-to-end online customer experiences, asset creation, and budget-managed campaigns across retail partners.

The ideal candidate has 6+ years in creative marketing, strong PPC/Display Ads skills, and proficiency in Adobe Creative Suite. On-site role with a 6-month term and potential full-time conversion.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum of 6 years of experience in creative marketing or a similar role.
• Strong social and digital expertise including PPC and display ads.
• Excellent MS Office skills (Word, Excel, PowerPoint, Outlook).
• Strong written and oral communication skills.
• Ability to work independently or in a team environment.

Responsibilities

• Formulate and manage channel marketing plans and programs for Amazon across TV, Audio and Monitors.
• Execute marketing tactics during all product lifecycle elements with brand consistency.
• Oversee end-to-end online customer experience journey.
• Create marketing assets including digital content, social media campaigns, and promotional materials.
• Manage marketing strategy and spend for retail partners and evaluate campaign KPIs.
• Collaborate with internal teams to gather data and insights to identify unique selling points.

Skills

Social & Digital

PPC/Display Ads

Microsoft Office Suite

Communication Skills

Cross-functional teamwork

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Adobe Creative Suite

Job description

CLIENT HIGHLIGHTThe client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give you experience in the technology sector in the United States with a company that is a globally recognized leader in smartphones, televisions, home appliances, and semiconductor innovation — and one of the most well-known brands in the world.LOCATIONBellevue, WA 98004COMPENSATION$61.50/hrSCHEDULEOn-siteMonday-Friday // 40 hrs/wkCONTRACT TERM6 month contract with high likelihood of extension/conversion to full time employeePOSITION OVERVIEW – Channel Marketing Manager- Amazon & Retail- The main function of a channel marketing manager is to lead the research of market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing manager is responsible for gathering information on competitors and methods of marketing and distribution.RESPONSIBILITIES• Formulate and manage channel marketing plans and programs, including formulate Go-To-Market strategies for Amazon across all of client's Visual Display product categories: TV, Audio and Monitors.• Execute marketing tactics flawlessly during all product lifecycle elements while ensuring brand consistency.• Responsible for the end-to-end online customer experience journey.• Manage the creation of marketing assets, including digital content, social media campaigns, and promotional materials, ensuring timely delivery and adherence to quality standards• Manage marketing strategy and spend for retail partners, evaluating campaign effectiveness while driving attainment of various marketing KPIs.• Work with various internal teams to conduct data collections, research and insight creation to identify unique selling points for each retailer.• Monitor campaign performance and provide actionable recommendations for optimization.• Coordinate with external agency to ensure high-quality deliverables within budget and timeline constraints.• Collaborate with the finance and procurement teams to prepare and submit project proposals through the internal bid management system, ensuring all documentation is accurate and aligned with budgetary and operational requirements.• Work effectively in a team environment, at times with a limited amount of direction.• Other duties as assigned.REQUIRED SKILLS• Bachelor's degree in Marketing, Communications, or a related field.• A minimum of 6 years of experience in creative marketing or a similar role.• Strong Social and Digital expertise – including mastery and optimization of tactics like PPC, Display Ads• Excellent Microsoft office skills, including Word, Excel, PowerPoint, Outlook• Strong communication, both written (PPT presentations) and oral skills• The ability to work both alone or in a team environment to achieve personal and team project goals, including the completion of assignments within and exceeding established time frames.PREFERRED QUALIFICATIONS• Experience in the consumer electronics and Amazon Ads.• Knowledge of SEO/SEM and social media advertising strategies.• Proficiency in Adobe Creative Suite and other design software.• Strong analytical skills with the ability to interpret data and drive decision-making.• Experience managing cross-functional teams or external vendors.• Excellent communication and presentation skills.