Channel Marketing Manager

BMI Suomi (Icopal Oy, Icopal Katto Oy, Ormax Tiilikatot); United States; In loco; USD 120.000 - 165.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

401K with employer match

Tuition reimbursement

Wellness program

Employee referral program

Product rebates for primary residence

Internal training programs

Descrizione del lavoro

GAF is seeking a Channel Marketing Manager to support large accounts like Big Box Retailers and Distributors. You will manage marketing programs, build executive-level relationships, and drive growth across multiple product lines. Strong cross-functional collaboration and strategic thinking are essential.

The role requires 5+ years in customer marketing with retail experience, a Bachelor’s degree, and the ability to navigate senior leadership. Hybrid schedule in Parsippany, NJ with travel 25–30%.

Competenze

• Bachelor's degree required
• MBA preferred
• 5+ years’ experience in customer marketing with retail experience

Mansioni

• Identify and develop new marketing programs with VP Retail Marketing and colleagues
• Lead planning and commercialization with customer base; drive growth
• Manage budgeting and coordination with sales and marketing teams
• Build and maintain relationships with merchandising and marketing contacts at assigned accounts
• Support retail marketing events and supplier reviews
• Conduct market research and stay updated on shopper trends and technologies
• Collaborate across functions to deliver customer marketing initiatives

Conoscenze

Project management

Time management

Presentation skills

Cross-functional teamwork

Marketing program development

Financial acumen

Formazione

Bachelor’s Degree

MBA preferred

Strumenti

Google Workspace

Descrizione del lavoro

At GAF, we cover more than buildings. We cover each other. No matter what role, tenure, or track, under this roof you are empowered to be there for your teammates, your customers, and especially your community. Under this roof, we don’t back down from hard work– we support one another in pursuit of something bigger. We define the future while leading the present. And under this roof, we own our opportunities. Becoming the market leader only happens when everyone feels they have the opportunity, and the support, to thrive. We are GAF. And under this roof, we protect what matters most.

Job Summary

The Channel Marketing Manager is responsible for supporting Multiple large accounts (examples include Big Box Retailers, Distributors and/or lumberyards) which would be more accounts that the Manager Role. (This role is also responsible for approximately 2X the company revenue compared with the manager role.) As such, the Manager must bring strong relationships with Accounts, networking with a variety of stakeholders, and displaying frontline sales skills, as well as cross-functional collaborative working. The Manager represents and acts for some of GAF's most important customers from a marketing perspective and success requires communicating customer needs, developing programs that address these needs in a way that draws on expertise from across the marketing function and beyond as a thought partner with a variety of marketing disciplines. The Manager must also look outwards, keeping abreast of trends in the industry including digital advancements throughout the customer experience. Hence, as well as executing on requests, the Channel Marketing Manager should have the ability to conceive and advocate for their own ideas and suggestions. Given the breadth of activities, the role requires management of many different products and timelines, requiring strong project management. The role also requires much interface with senior GAF management and customer management, requiring good upward management skills and communication ability.

Essential Duties

The Manager Channel Marketing will be responsible for identifying and developing new marketing programs in collaboration with the VP Retail Marketing and a variety of colleagues in the marketing function. Lead Annual Process from Planning and Marketing Commercialization with Customer Base including selling in strategic marketing initiatives to drive growth. Project manage and oversee execution of customer marketing programs, including programs conceived by GAF and programs and requests initiated by the customer working with both internal and external resources. Build and maintain relationships with merchandising and marketing contacts at assigned accounts to understand needs and context, including working closely with colleagues in sales. Partners directly with sales leadership to identify short and long term selling opportunities. Prepare for and support retail marketing events including supplier reviews, selected store events, other major customer meetings and activities. Lead and Manage budgeting process and planning. Conduct Market research where needed and stay on top of the latest shopper behaviors, trends and emerging technologies in the marketplace.

Qualifications

• Bachelor’s Degree required
• Master’s degree MBA preferred
• 5+ years’ experience in customer marketing with retail experience

General Knowledge, Skills and Abilities

• Project management (Advanced)
• Time management (Advanced)
• Presentation and communication skills (Advanced)
• Cross functional working (Advanced)
• Marketing program development (intermediate)
• Financial Acumen (intermediate)

Technical Knowledge, Skills and Abilities

• Retail marketing (intermediate)
• Sales experience (intermediate)
• Working knowledge of Google Workspace (Gmail, Docs, Sheets, Slides, Drive, and Meet)

Travel Requirements

25-30% Base salary and/or rate of pay ranges listed are exclusive of fringe benefits and potential bonuses. Individual compensation offers will be determined based on a variety of factors, including but not limited to geographic location, relevant candidate experience and skill, education, and/or qualifications.

Base Salary Range

$120,000-$165,000

How We Protect What Matters Most

• We offer a wide range of health insurance options that include medical, dental, and vision for you and your family.
• Our Family-Building benefits support the many different journeys to fertility and parenthood.
• Our robust 401K plan includes an employer match contribution with your pre-tax and/or Roth contributions.
• Other exciting programs and perks are available to help employees achieve work-life balance, including (but not limited to) a wellness program, free financial coaching, a referral program, and product rebates when purchased for an employee’s primary residence.
• Professional growth and development are very important to us! We offer internal training programs and courses, as well as a generous tuition reimbursement program.
• We're committed to fostering a culture that reflects our values to connect, empower, evolve, and inspire. We offer many opportunities for employees to connect with one another, including through our Employee Resource Groups who focus on education and allyship for all of our employees.

GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.

We believe our employees are our greatest resource.

We believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions.

We are a proud equal opportunity workplace.

We are proud to be an equal opportunity workplace. We are committed to equal employment opportunity on the basis of each candidate's qualifications, experience, and merit, without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status.

Disability and special needs accommodation

If you have a disability or special need that requires accommodation, please let us know.

Location and work arrangement

This position is based in our Parsippany, NJ corporate headquarters which currently operates on a hybrid in-office schedule. Though employees are welcome to work in our office on Friday, this position must be performed in-office on Monday through Thursday, with the option to work remotely from the employee's home office on Friday.

Applicant Notice

With 130+ years in the industry, GAF is the leading roofing manufacturer in North America. As a member of the Standard Industries family of companies, we are also part of the largest roofing and waterproofing business in the world. Our communities help give our work meaning and the products we manufacture help protect what matters most. The shingles help to shelter the families living in the homes in our towns. The TPO helps protect what is under that hospital’s roof. In addition to quality products, we make sure they are installed by quality craftsmen and women. The full GAF portfolio of solutions is supported by an extensive national network of factory-certified contractors. GAF continues to be the leader in quality and offers comprehensive warranty protection on its products and systems. Our success is driven by a commitment to empowering our people to deliver advanced quality and purposeful innovation and the desire to protect what matters most.