Channel Marketing Lead: Partner Growth & Tools

Cfs Brands Llc; Oklahoma City (OK); On-site; USD 90,000 - 130,000; Full time

Job summary

CFS Brands in Oklahoma City is seeking a Manager, Channel Marketing to lead channel marketing programs and translate priorities into scalable tools and campaigns. You will manage distributor and eCommerce partner relationships and collaborate with sales to drive growth.

The role requires strong communication, project management, and graphic design skills, with hands-on execution across marcom, campaigns, and merchandising. This is an in-person position.

Qualifications

• Bachelor's degree in marketing, business, communications, graphic design, or related field.
• Five or more years of channel marketing, partner marketing, or related commercial marketing experience.
• Experience working with distributors, dealers, eCommerce partners, or other indirect channels.
• Ability to lead cross-functional initiatives and influence stakeholders.
• Strong written and verbal communication and graphic design skills.
• Experience creating marketing tools and campaigns.

Responsibilities

• Lead development and execution of quarterly and annual channel marketing plans.
• Develop, refine, execute, and measure Integrated Channel Programs.
• Monitor market trends and translate insights into actionable recommendations.
• Own day-to-day marketing relationships with distributors, dealers, eCommerce partners, rep groups, and sales contacts.
• Identify opportunities to improve brand visibility, engagement, and partner business.
• Collaborate with creative, events, and marketing operations to execute strategies.

Skills

Channel marketing

Partner marketing

Product marketing

Graphic design

Project management

Communication

Education

Bachelor's degree in marketing or related field

Tools

Adobe Creative Cloud

Canva

InDesign

Microsoft Excel

Job description

CFS Brands in Oklahoma City is seeking a Manager, Channel Marketing to lead channel marketing programs and translate priorities into scalable tools and campaigns. You will manage distributor and eCommerce partner relationships and collaborate with sales to drive growth.

The role requires strong communication, project management, and graphic design skills, with hands-on execution across marcom, campaigns, and merchandising. This is an in-person position.