Central Field Marketing Leader: Events & Growth

Myriad360; United States; Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Unlimited PTO

Company-funded 401k contributions

Zero-cost health insurance

BYOD reimbursement

Parental Leave

Performance reviews and coaching

Job summary

Myriad360 is seeking a Field Marketing Manager – Central Region to lead regional marketing strategy across the Midwest, Great Lakes, and Ohio Valley. Plan and execute field programs, manage events, partner marketing, and customer engagement to drive pipeline and brand awareness.

Based in the United States with 40–50% travel, you will partner with Sales, Digital Marketing, and BD teams, optimize ROI, and deliver measurable results through programs that align with revenue goals.

Qualifications

• 5+ years of experience in Field Marketing, Event Marketing, Partner Marketing, or B2B Marketing.
• Experience managing end-to-end event planning and regional marketing programs.
• Experience within the technology, VAR, IT services, cybersecurity, or channel partner ecosystem preferred.
• Strong project management and organizational skills with exceptional attention to detail.
• Advanced Microsoft Excel and PowerPoint skills.
• Experience managing marketing budgets and measuring program ROI.
• Excellent written, verbal, and presentation communication skills.
• Strong relationship-building skills with internal teams, customers, and technology partners.
• Ability to manage multiple priorities in a fast-paced, high-growth environment.
• Willingness to travel approximately 40–50% throughout the Central region.

Responsibilities

• Plan, manage, and execute field marketing programs across the Central region, including customer events and partner engagements.
• Develop regional marketing strategies aligned with revenue goals and company objectives.
• Present program plans, campaign updates, and performance metrics to leadership.
• Manage event logistics, including venue sourcing, contracts, catering, shipping, AV, signage, and attendee communications.
• Collaborate with Sales, BDRs, and Partner Marketing to maximize participation and follow-up.
• Measure program effectiveness through pipeline influence, engagement metrics, ROI, and sponsorship performance.
• Maintain Field Marketing calendar and track events, sponsorships, campaigns, and deadlines.
• Support national marketing initiatives with logistics, sponsor deliverables, and partner communications.
• Manage marketing budgets, vendor invoices, and expense tracking.
• Build executive presentations and dashboards using Excel and PowerPoint.
• Prepare internal documentation including event briefs, strategy documents, and post-event analyses.
• Provide proactive operational support for flawless program execution.
• Partner with Partner Marketing to align sponsorships and MDF usage.
• Coordinate co-branded marketing initiatives and joint campaigns in the Central region.
• Manage sponsor deliverables and branding requirements.
• Build relationships with strategic technology partners and vendors.
• Collaborate with Digital Marketing to align event campaigns, landing pages, emails, and assets.
• Provide strategic direction for campaign messaging and customer journeys.
• Support HubSpot campaign execution, landing pages, forms, and workflows.
• Leverage AI tools to improve content development and efficiency.
• Identify workflow improvements to scale regional marketing and increase efficiency.
• Maintain communication across Marketing, Sales, Partner teams, and vendors.
• Adapt to occasional evening and weekend events.

Skills

Field marketing

Event marketing

Partner marketing

B2B marketing

Project management

Excel

PowerPoint

Budget management

Communication

Relationship building

Time management

Travel readiness

Tools

HubSpot Marketing Hub

Salesforce CRM

Microsoft Excel

Microsoft PowerPoint

Trello

Event management platforms

Marketing automation tools

ChatGPT

Job description

Myriad360 is seeking a Field Marketing Manager – Central Region to lead regional marketing strategy across the Midwest, Great Lakes, and Ohio Valley. Plan and execute field programs, manage events, partner marketing, and customer engagement to drive pipeline and brand awareness.

Based in the United States with 40–50% travel, you will partner with Sales, Digital Marketing, and BD teams, optimize ROI, and deliver measurable results through programs that align with revenue goals.