CDP & MarTech Solutions Architect – AI Personalization

Optomi; Houston (TX); On-site; USD 130,000 - 190,000; Full time

Job summary

Optomi, in partnership with a leading retail company, is seeking a Solution Architect specializing in Customer Data & MarTech to design enterprise-level solutions across marketing tech platforms. The role emphasizes CDP, personalization, data integration, and AI-driven marketing ecosystems to enhance customer engagement.

The candidate will lead architecture for CDP and marketing automation, drive real-time and batch decisioning, and collaborate with cross-functional teams to optimize MarTech and

Qualifications

• 8+ years in customer data, data engineering, or MarTech domains.
• Expertise in CDP, CRM/loyalty systems, and Customer 360 solutions.
• Experience with privacy, consent management, and data governance frameworks.

Responsibilities

• Define and deliver solution architectures for CDP and marketing automation ecosystems
• Ensure seamless integration between MarTech platforms and data systems
• Architect real-time and batch decisioning frameworks for scalable personalization
• Evaluate and optimize MarTech and AdTech platforms for cost efficiency

Skills

CDP architecture

Data integration

MarTech

Personalization

Job description

Optomi, in partnership with a leading retail company, is seeking a Solution Architect specializing in Customer Data & MarTech to design enterprise-level solutions across marketing tech platforms. The role emphasizes CDP, personalization, data integration, and AI-driven marketing ecosystems to enhance customer engagement.

The candidate will lead architecture for CDP and marketing automation, drive real-time and batch decisioning, and collaborate with cross-functional teams to optimize MarTech and