Catering & Events Growth Manager

Sheraton Hartford Hotel at Bradley Airport; Bull Run Corner (CT); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health insurance

On-site discounts

Paid time off

401(k)

Employee discounts

Job summary

Waterford Hotel Group is seeking a Catering Sales Manager to drive catering and event revenue. You will prospect new business, manage accounts, review contracts, and deliver customized proposals in line with policies.

You’ll lead promotions with internal teams and respond to inquiries to maximize bookings. You will develop strategies with management, close deals, and coordinate with banquets, culinary, and operations to ensure flawless events and superior client satisfaction.

Qualifications

• We are seeking a self-motivated Sales and Catering Manager with strong organizational skills, creativity, and a drive to exceed client expectations.
• Excellent communication, interpersonal, and presentation skills are essential, along with the ability to establish rapport and foster long-term client relationships.
• Associate’s degree in Business Administration, Hotel/Restaurant Management, Event Planning, or related field (Bachelor’s degree a plus).
• Minimum of 1 year experience in catering sales, event management &/or hotel sales.
• Strong organizational, time-management, and prioritization skills.
• Proven ability in lead generation, client negotiations, and closing skills.
• Ability to work collaboratively across departments to ensure successful event delivery.
• Must be able to pass a background check.

Responsibilities

• Working with the management team to develop and execute catering sales strategies.
• Assisting with the development and implementation of catering promotions and packages, both internal and external.
• Achieving personal catering sales goals and setting a positive example for the team.
• Recommending realistic booking goals based on market trends and property needs.
• Conducting client calls and site visits to acquire new catering business and/or close on event opportunities.
• Executing and supporting the operational aspects of booked business (e.g., generating proposals, drafting contracts, event detailing, and customer correspondence).
• Analyzing market information and implementing strategies to achieve the property’s financial catering and event goals.
• Interacting with clients during the planning process and onsite events to obtain feedback and ensure satisfaction.
• Delivering exceptional customer service and acting as a key point of contact for catering clients.
• Developing and managing relationships with internal departments (banquets, culinary, operations) to ensure seamless event execution.
• Building strong external relationships with community partners, vendors, and local businesses to grow catering opportunities.

Skills

Organizational skills

Creativity

Communication skills

Interpersonal skills

Presentation skills

Education

Associate’s degree in Business Administration

Hotel/Restaurant Management

Event Planning

Bachelor’s degree a plus

Job description

Waterford Hotel Group is seeking a Catering Sales Manager to drive catering and event revenue. You will prospect new business, manage accounts, review contracts, and deliver customized proposals in line with policies.

You’ll lead promotions with internal teams and respond to inquiries to maximize bookings. You will develop strategies with management, close deals, and coordinate with banquets, culinary, and operations to ensure flawless events and superior client satisfaction.