Car Salesperson

Ewald Automotive Group; Milwaukee (WI); On-site; USD 35,000 - 60,000; Full time

Job summary

Ewald Automotive Group in Milwaukee, WI, seeks a friendly Car Salesperson to greet customers, understand their vehicle needs, and guide them through selection, test drive, and purchase.

You will present new and pre-owned vehicles, explain features and pricing, assist with financing and warranties, maintain product knowledge, and follow up to build lasting relationships while supporting store sales goals.

Qualifications

• Strong customer-focused mindset and retention skills.
• Excellent interpersonal and communication abilities.
• Experience or interest in automotive sales and product demos.
• Ability to learn vehicle, financing, and warranty details clearly.
• Professional, inclusive service attitude and integrity.

Responsibilities

• Greet customers and understand vehicle needs to guide selections.
• Present new and pre-owned vehicles and explain features and pricing.
• Assist customers with financing and warranty options.
• Maintain up-to-date product knowledge and follow up with prospects.
• Collaborate with service/finance for smooth sales and documentation.

Skills

Customer-focused

Interpersonal skills

Automotive sales experience

Product knowledge

Communication

Education

High School diploma

Tools

CRM systems

Job description

Company Description

Ewald Automotive Group has been making car buying easy for customers across Wisconsin for over 60 years, offering more than 2,000 vehicles across 10 locations and 12 popular manufacturer brands, including certified pre-owned and used options. As a local, family-owned and operated group of dealerships, Ewald emphasizes friendly, dedicated service, everyday low prices, and strong value guarantees. The company supports customers with policies such as a low-price guarantee on new vehicles, factory-trained ASE-certified technicians, and price match guarantees on service and tires. Ewald also offers exclusive savings for military members as a way to show appreciation for their service. The group is actively seeking new talent statewide to join its growing team and uphold its service, selection, and savings promise.

Role Description

The Car Salesperson is a full-time, on-site role based in Milwaukee, WI. This role is responsible for greeting customers, understanding their vehicle needs, and guiding them through the selection, test drive, and purchase process. Daily tasks include presenting new and pre-owned vehicles, explaining features and benefits, providing transparent pricing, and assisting customers with financing and warranty options. The Car Salesperson will maintain up-to-date product knowledge, follow up with prospective and existing customers to support long-term relationships, and contribute to store sales goals. The role also involves accurate documentation, collaboration with service and finance teams, and adherence to Ewald's customer satisfaction and low-price guarantee policies.

Qualifications

• Strong customer-focused mindset with skills in Customer Satisfaction and Customer Retention.
• Excellent Interpersonal Skills and Communication abilities to engage with diverse customers and team members.
• Experience or strong interest in Automotive Sales, including comfort with product demonstrations and consultative selling.
• Ability to learn and retain detailed vehicle, financing, and warranty information and explain it clearly to customers.
• High level of integrity, professionalism, and commitment to a non-discriminatory, inclusive customer experience.
• Comfort working in a fast-paced, on-site retail environment with evening and weekend availability as needed.
• Basic computer skills for CRM systems, email, and online inventory tools; prior dealership experience is a plus.
• High school diploma or equivalent required; additional education in business, marketing, or related fields is beneficial.