Capital Equipment Sales Manager

Riveer; South Haven (MI); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Competitive base salary

Medical, dental, and vision insurance

Simple IRA with company match

Job summary

Riveer in South Haven, Michigan is seeking an experienced Capital Equipment Sales Manager to lead and grow their sales efforts and team. The role focuses on shaping sales strategy, improving effectiveness, and mentoring sales representatives.

The ideal candidate brings experience in capital equipment sales, strong technical aptitude, and a proven ability to close complex deals. Riveer offers competitive pay, comprehensive insurance, and a Simple IRA with company matching.

Qualifications

• 5-10+ years of experience in capital equipment, industrial, or engineered systems sales.
• 3-5+ years of experience leading, mentoring, or managing salespeople.
• Proven track record of developing and closing complex, high-value deals.

Responsibilities

• Develop and execute a strategic sales plan to drive growth.
• Lead, mentor, and support the sales team.
• Monitor individual and team performance.

Skills

Sales Strategy Development

Mentoring Sales Teams

Technical Aptitude

Negotiation Skills

Education

Bachelor’s degree in engineering, business, or a related field

Tools

CRM Software

Job description

We are seeking an experienced Capital Equipment Sales Manager with a proven ability to identify, develop, and close sales opportunities to lead and grow our sales efforts and our sales team. This role is responsible for shaping sales strategy, strengthening the sales pipeline, improving overall sales effectiveness, and mentoring our sales representatives.

The ideal candidate understands long sales cycles, consultative solution selling, and how to navigate both customer organizations and internal technical teams.

You will work closely with engineering, operations, and leadership to align customer needs with Riveer’s capabilities, ensuring solutions are technically sound, competitively positioned, and executable.

Key Responsibilities

• Develop and execute a strategic sales plan to drive growth across target industries (ex: defense, construction, mining, industrial)
• Lead, mentor, and support the sales team through coaching, accountability, and ongoing development
• Support the onboarding, training, and development of new sales personnel
• Monitor individual and team performance and provide timely feedback and support
• Promote consistency and accountability in opportunity tracking, forecasting, and communication practices across the sales team
• Identify and prioritize high-value opportunities, market segments, and key accounts
• Act as a bridge between sales and engineering to ensure alignment on scope, feasibility, and timelines
• Work to ensure smooth project handoffs and customer satisfaction
• Contribute to continuous improvement of quoting, proposal development, and overall sales processes
• Monitor industry trends, competitor activity, and customer feedback to inform strategy
• Provide input into product development, positioning, and messaging based on real-world market needs

Qualifications

• 5-10+ years of experience in capital equipment, industrial, or engineered systems sales
• 3-5+ years of experience leading, mentoring, or managing salespeople
• Proven track record of developing and closing complex, high-value deals
• Strong technical aptitude; ability to understand and communicate engineered solutions (engineering background or experience preferred)
• Experience working cross-functionally with engineering or technical teams in a custom product environment
• Demonstrated ability to build and manage a sales pipeline, including forecasting and CRM utilization
• Excellent communication, negotiation, and presentation skills
• Bachelor’s degree in engineering, business, or a related field preferred

What We Offer

• Competitive base salary paid weekly plus performance-based commission
• Medical, dental, and vision insurance, Riveer pays 75% of premium
• Simple IRA with company match
• Paid time off and holidays

This job description contains information about the key responsibilities of this position. It is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions. Responsibilities are subject to change.

Riveer does not discriminate based on gender/sex, race, religion, height, weight, color, age, national origin, disability, or any other status covered by federal, state, or local law.

Riveer is an equal opportunity employer.