Canvas UGC creator for a handbag collection app

Viral; United States; Remote; USD 800 - 1,500; Full time

Job summary

Viral is seeking US-based creators to produce authentic English-language videos for TikTok and Instagram. The campaign runs for two weeks with two creators, requiring three videos per creator each week.

Videos should clearly display the app for at least three seconds, include a simple invitation to find the app on the App Store, and disclose the commercial relationship. Creators will be compensated on performance, with payout tiers based on views.

Qualifications

• Creators must live in the US and make original English videos on their own TikTok or Instagram accounts.
• Ability to produce short vertical videos under 30 seconds with clear app demonstrations.
• Provide an invitation to download the app from the App Store in videos.

Responsibilities

• Create 3 original videos per creator per paid week (2 creators, 2 weeks).
• Show the app clearly for at least 3 seconds in each video and use a natural voice.
• Disclose the commercial relationship and follow platform advertising rules.

Skills

Original English videos

On-camera delivery

Video concepts & planning

Social media collaboration

Tools

TikTok

Instagram

Job description

The app helps handbag lovers organize their private collection, save purchase details and receipts, share their Bag of the Day, and connect with other collectors.

The app is a home for handbag lovers. Keep your bags in a collection, save purchase details privately, and share your Bag of the Day with other collectors. Show people why you would use it with bags you already own.

Goal and audience

• Help US handbag collectors discover and download the app.
• Speak to people who want to organize their bags and connect with others who enjoy them.

Key messages

• See your handbag collection in one place.
• Keep purchase details and receipts private; choose whether to display your collection on your profile.
• Share your Bag of the Day, read reviews and ask the community for opinions.

Video ideas

• Turn a shelf of handbags into an app collection: show a bag, add it, then reveal the collection grid.
• Share the bag you are carrying today and show the Bag of the Day post in the app.
• Demonstrate a beige-or-black community poll without pretending votes or engagement already exist.
• Show where you keep a receipt with a bag, using dummy purchase details and hiding personal information.

Requirements

• Make 3 original videos per creator per paid week for TikTok and Instagram under the campaign's posting rules.
• English, vertical 9:16, under 30 seconds; show the actual app clearly for at least 3 seconds.
• Use your own footage and natural voice. Include a simple invitation to find the app on the App Store.
• Disclose the commercial relationship clearly and follow platform advertising rules.
• Do not show real receipts, addresses, serial numbers or private messages. Use dummy records for demonstrations.
• Do not promise bag authentication, valuations, payment protection, guaranteed buyers or resale profits. The app does not process marketplace payments or take a commission.
• Only describe experiences you actually had; do not invent community size or testimonials.

Campaign terms

• Proposed campaign: 2 creators for 2 paid weeks, starting on the day the first creator is hired.
• Compensation is performance-only under the displayed view formula and milestone bonuses, with no base pay, salary or retainer. The campaign's fixed weekly limit and possible earnings above it are shown in the proposal.
• Applicants are reviewed individually. Applying is not a hiring promise.

Payment

Creators get performance payouts based on CPM rates applied per video: From 200 to 999,999 views, a rate of $0.50 / 1,000 views is paid. Applies to TikTok and Instagram only. Creators get bonus payouts applied per video. Unlocked tiers are aggregated. At least 50,000 views, cumulative bonus reaches $50.00. At least 100,000 views, cumulative bonus reaches $100.00. At least 250,000 views, cumulative bonus reaches $250.00. At least 500,000 views, cumulative bonus reaches $450.00. At least 1,000,000 views, cumulative bonus reaches $850.00. Applies to TikTok and Instagram only. Bonuses are paid immediately once performance tiers are reached. Performance payouts stop at $200.00 every week; base payout and fixed salary are not affected. Videos count toward performance payouts for 31 days after publication, including videos published before the payout period. The weekly limit is guaranteed. When your videos earn more than it in a week, the brand pays the rest separately, up to $1349.90 per video, once it has funded that amount. The campaign is funded week by week and can end after any week; views after the campaign ends are not paid.

Schedule and audience

• Campaign length: 2 weeks, starting the day you are hired.
• Videos per creator each week: 3.
• Video languages: en.
• Target markets: USA.

Who should apply

Proposed criteria for owner review: creators must live in the US and make original English videos on their own TikTok or Instagram account. Review 3–10 available videos for clear openings, natural personal delivery, readable app demonstrations and truthful recommendations; do not select by follower count, ratings or earnings. Prefer evidence that the audience includes US viewers interested in handbags, collecting, fashion or everyday organization; request audience-location evidence where missing, rather than infer it from residence. The creator should be willing to show their own bag and use the actual app while keeping personal purchase information hidden. Do not accept repost, clip aggregation or AI-repost accounts as personal demonstrations. A small portfolio is not disqualifying if its available work is convincing; each hire remains the owner's decision in Applications.