Campus Visits & Events Lead for Enrollment Growth

University of Northwestern - St. Paul; Saint Paul (MN); On-site; USD 57,000 - 63,000; Full time

Job summary

University of Northwestern – St. Paul is seeking a Manager of Campus Visits & Events/Enrollment Management to lead the campus visit program and events strategy.

You will oversee staff, coordinate cross‑campus partnerships, and align visits with enrollment goals to deliver a Christ-centered prospective student experience. The role requires strong leadership, event management experience, and a commitment to Northwestern’s mission and values.

Qualifications

• Bachelor’s degree or equivalent experience.
• Minimum of three (3) years of progressively responsible experience in admissions, enrollment management, event management, higher education, customer service, hospitality, or a related field.
• Demonstrated experience coordinating events, programs, or projects.
• Minimum of one (1) year of previous supervisory or leadership experience, including training, coaching, and developing staff and/or student employees or relevant experience.
• Maintain a growing, personal relationship with Jesus Christ, reflect His character in all interactions, and faithfully uphold and embrace Northwestern’s mission, Doctrinal Statement and Declaration of Christian Community

Responsibilities

• Campus Visit Strategy & Enrollment Support: Lead the development, management, and continuous enhancement of campus visit experiences, including individual visits, group visits, and recruitment events.
• Recruitment Event Leadership: Direct the planning, coordination, and execution of admissions events that effectively engage prospective students and families, promote the University's distinctive strengths, and contribute to recruitment and enrollment objectives.
• Guest Experience & Hospitality: Champion an exceptional visitor experience by fostering a culture of hospitality that reflects the University's mission and values.
• Staff & Student Leadership: Recruit, train, supervise, and develop staff and students responsible for campus visits, tours, and front-desk operations.
• Cross-Campus Partnerships & Coordination: Serve as the primary coordinator for visit and event logistics, building strong relationships with faculty, coaches, staff, and campus departments to ensure seamless, personalized experiences for prospective students and families.
• Visit Operations & Communications: Oversee visit scheduling, guest communications, and operational processes to ensure efficient coordination, timely follow-up, and meaningful engagement throughout the prospective student journey.
• Assessment & Continuous Improvement: Utilize visitor feedback, enrollment data, and industry best practices to evaluate the effectiveness of campus visits and recruitment events. Implement improvements that strengthen engagement, enhance operational excellence, and support enrollment outcomes.
• Budget & Resource Stewardship: Manage budgets, purchasing, and resource allocation for campus visits and events, ensuring responsible stewardship of University resources and the effective delivery of high-quality programming.
• Perform other duties as requested or assigned.

Skills

Independent work

Teamwork

Confidentiality

Organizational skills

Technical proficiency

Written communication

Verbal communication

Flexibility

Travel

Budget management

Driver's license

Background checks

Education

Bachelor’s degree or equivalent experience

Job description

University of Northwestern – St. Paul is seeking a Manager of Campus Visits & Events/Enrollment Management to lead the campus visit program and events strategy.

You will oversee staff, coordinate cross‑campus partnerships, and align visits with enrollment goals to deliver a Christ-centered prospective student experience. The role requires strong leadership, event management experience, and a commitment to Northwestern’s mission and values.